Feeds

Microsoft: Oh PLEASE, HTC. Who says Windows Phone can't go on an Android mobe? – report

Bill Ray is not convinced by hide-us-in-ROM claims

The Power of One Brief: Top reasons to choose HP BladeSystem

Microsoft has asked HTC to install Windows Phone as a user-selectable option on its Android handsets, according to a recent report.

The news comes from Bloomberg, which has been chatting to the omniscient "people familiar", who reckon Redmond was prepared to sacrifice its licence fee if HTC would include the OS as an option on its flagship hardware.

Microsoft is struggling to match the breadth of Google's offering and needs to work hard to convince the world that Windows Phone isn't just a Nokia thing.

HTC launched its last Windows Phone in June, and is expected to have another Redmond-mobe-OS-running handset on the shelves later this year, but it’s the Android-based HTC One which remains HTC's flagship. It's also the kind of kit which Microsoft execs would like to see running Windows Phone.

But Redmond has always been very strict on hardware profiles, insisting on "consistency" between Windows Phone devices, which has limited the phone-makers' innovation while creating a standard platform. That jars with Bloomberg's claims about MS wanting to offer the OS on Android hardware, which is technically possible but would represent a significant change of direction.

Not that Microsoft is above changing direction, and it might now be desperate enough to consider the possibility. HTC was a very early Microsoft partner, manufacturing the Microsoft-based O2 Xda a decade ago and pioneering the idea of integrated devices, but recently it has lost ground to Samsung (like everyone else).

Not that Samsung is out of the Windows Phone game – the company launched a couple of Microsoft-based devices this year, following its usual strategy of backing all the horses to ensure it has money on the winner.

With HTC and Samsung actively making devices, it would seem strange for Microsoft to give up its strict controls over the hardware, so these discussions are either at a very early stage – more brainstorming than formal proposal – or the world of Windows Phone is in even worse condition than it appears. ®

Using blade systems to cut costs and sharpen efficiencies

More from The Register

next story
Report: American tech firms charge Britons a thumping nationality tax
Without representation, too. Time for a Boston (Lincs) Macbook Party?
Child diagnosed as allergic to iPad
Apple's fondleslab is the tablet dermatitis sufferers won't want to take
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
For Lenovo US, 8-inch Windows tablets are DEAD – long live 8-inch Windows tablets
Reports it's killing off smaller slabs are greatly exaggerated
Cheer up, Nokia fans. It can start making mobes again in 18 months
The real winner of the Nokia sale is *drumroll* ... Nokia
Seventh-gen SPARC silicon will accelerate Oracle databases
Uncle Larry's mutually-optimised stack to become clearer in August
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.