Feeds

Global execs name Apple 'most innovative company' – again

Google bumped down to number three by Apple arch-rival Samsung

Bridging the IT gap between rising business demands and ageing tools

When unveiling the soon-to-be-released computer-in-a-can Mac Pro at the company's Worldwide Developers Conference this June, Apple marketing headman Phil Schiller quipped "Can't innovate anymore, my ass," a barb aimed at those observers who accuse Cupertino of having lost its mojo.

Global business strategy firm Boston Consulting Group isn't among those naysayers – it has named Apple the most innovative company in the world, a title it has earned in each BCG ranking since it began reporting the results of its surveys of over 1,500 senior executives in 2005.

The execs surveyed are heavily weighted towards towards the US – 363 respondents – but China, Japan and "Other Asian" execs total more than stateside captains of industry. Survey respondents came from a broad range of fields, from "Industrial products and processes" to media, automotive, healthcare, and more – and their considered opinion is that Apple continues to lead the pack when it comes to innovation.

Although Apple's brand presence and long-standing reputation for refining such markets as PC user interfaces, digital music players, smartphones, and tablets may explain the execs' high regard for that company's innovation, it might surprise you that their choice of the number two most-innovative company is Samsung, which bumped Google down from that ranking in 2012 to number three in this year's survey.

Samsung, after all, has been repeatedly accused of producing copycat products – a charge that one judge agreed with to the tune of $1.05bn, and that has gotten Sammy in trouble in the decidedly less high-tech realm of vacuum cleaners.

But BCG isn't buying it. "Samsung thrives on innovation," they write, "and top management is responsible for the philosophy behind a culture and approach that nurture bold ideas and executes big technological advances."

The report notes that Samsung's "new management initiative," begun in 1993 with the slogan "Change everything except your wife and children," transformed the company's organizational structure, increased its global reach, and intensified its R&D. The 1,500 execs are impressed with recent results, apparently – as recently as 2008, Samsung ranked 26 in the BCG survey.

Google may have slipped one notch in the BCG 2013 ranking, but a number of other tech companies in the top 50 fared far worse: Dell dropped 13 positions to number 31, Intel slipped 11 slots down to number 30, and Facebook moved down seven places to number 12. Microsoft, by the way, retained its number 4 ranking from 2012, down from its peak of number 3 in 2010.

On the other hand, two other tech-sector companies returned to the top 50 after dropping off the list entirely in 2012: Nokia, which ranked number 9 in 2009, returned at 29, and Cisco, which had its highest ranking at 25 in 2007, came back this year at 46.

But Apple – "Despite its recent stock-market travails" – remains the most respected company among the execs. Not only that, but its contributions, along with those from Google, contribute to the success of others.

"One of the most striking elements of this year's list of up-and-coming innovators," write BCG senior partner Philip Evans, "is the number of companies that depend – in whole or in part – on platforms and standards created by two longstanding most-innovative companies: Apple (number one) and Google (number three)."

Among that list of "up-and-coming innovators" are Groupon, Netflix, Pinterest, Spotify, Square, and WhatsApp. ®

The Power of One Brief: Top reasons to choose HP BladeSystem

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Nadella: Apps must run on ALL WINDOWS – PCs, slabs and mobes
Phone egg, meet desktop chicken - your mother
White? Male? You work in tech? Let us guess ... Twitter? We KNEW it!
Grim diversity numbers dumped alongside Facebook earnings
HP, Microsoft prove it again: Big Business doesn't create jobs
SMEs get lip service - what they need is dinner at the Club
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.