Feeds

Glowing Nook knocked to under 50 quid for Xmas

Plenty of illuminated e-readers in stock this time, pledges Barnes & Noble

SANS - Survey on application security programs

Barnes & Noble will today knock a tenner off the price of its Nook SimpleTouch Glowlight e-reader, reducing the price to just under £50. It’s the latest move in the US bookseller’s attempts to battle for second place in the British ebook business.

The Nook e-reader’s launch price was £109, but B&N has been selling the device for just £69 of late. That’s still well below the £100 most retailers want for Kobo’s equivalent e-reader, the Glo, and the £109 Amazon will shortly be charging for its next-gen Kindle Paperwhite when it goes on sale over here shortly.

Barnes & Noble Nook Simple Touch

No technological change accompanies the Nook’s reduced price. Today’s lower-cost Nook is the same one launched by B&N just over a year ago.

The device's central feature is its 800 x 600 E Ink Pearl display, behind which sits single-band, 2.4GHz 802.11n Wi-Fi and 2GB of raw storage, of which 1GB is available for content, though a Micro SD card slot allows you to ramp this up by up to 32GB.

The new Paperwhite at least offers a higher resolution display - 212dpi to the Nook’s 167dpi - and is based on the latest E Ink panel, Carta.

Take on Kindle? Not us...

Of course, such is the Kindle’s lead in the e-reader market that, as Nook UK MD Jim Hilt admits, his firm is primarily fighting Amazon’s other rivals for the bigger company’s leavings. Hilt said B&N was happy with the progress it has made in the year since it entered the UK digital book market, particularly with its experience last Christmas and the result of slashing the basic, glow-less SimpleTouch to £29 the following spring.

That "while stocks last" sale led to the device quickly selling out. Many a disappointed punter later alleged B&N had known it had too few devices to meet demand, a charge the company denies. Hilt cautiously said he believed the company and its retail partners had in place sufficient stock of SimpleTouch Glowlights to cope with today’s price cut.

Retail partners include John Lewis, Argos and PC World/Currys. That gives the Nook as strong retail presence, though all of these shops sell other e-reader brands too. That makes B&N’s job harder, which is why it needs to keep its prices lower than those of the rival readers sat alongside the Nooks.

Another factor that makes life harder for the Nook is the decline in demand for old-style e-readers, which are being shoved aside by glossy, colour tablets and smartphones for reading. However, Hilt said e-readers still account for the bulk of e-book purchases, so there’s a core of dedicated readers who like to read on E Ink screens, even though many if not all of them own smartphones too. So it’s too early, he says, to call time on the e-reader just yet.

The Nook supports ePub and PDF format e-books, including those encrypted with Adobe’s DRM tech, but does not support other formats such as Apple’s FairPlay, the DRM used by Cupertino to prevent ebooks that have been downloaded from iTunes from being copied. ®

SANS - Survey on application security programs

More from The Register

next story
WTF happened to Pac-Man?
In his thirties and still afraid of ghosts
Reg man builds smart home rig, gains SUPREME CONTROL of DOMAIN – Pics
LightwaveRF and Arduino: Bright ideas for dim DIYers
Leaked pics show EMBIGGENED iPhone 6 screen
Fat-fingered fanbois rejoice over Chinternet snaps
Microsoft signs Motorola to Android patent pact – no, not THAT Motorola
The part that Google never got will play ball with Redmond
Happy 25th birthday, Game Boy!
Monochrome handset ushered in modern mobile gaming era
Rounded corners? Pah! Amazon's '3D phone has eye-tracking tech'
Now THAT'S what we call a proper new feature
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Slip your finger in this ring and unlock your backdoor, phone, etc
Take a look at this new NFC jewellery – why, what were you thinking of?
US mobile firms cave on kill switch, agree to install anti-theft code
Slow and kludgy rollout will protect corporate profits
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
SANS - Survey on application security programs
In this whitepaper learn about the state of application security programs and practices of 488 surveyed respondents, and discover how mature and effective these programs are.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.