Feeds

Now your iPhone apps can be FAT losers: Apple gobbles data diet upstart

File too big to decompress? Børk! Børk! Børk!

Internet Security Threat Report 2014

Apple has picked up AlgoTrim, a Swedish upstart that knocks together tools for quickly decompressing apps, photos, videos and other stuff on mobile phones.

As well as image squeezing, AlgoTrim touts a code compression library that crams software into the flash memory of ARM-powered devices, possibly reducing the size of programs by up to 50 percent. This will be handy for Apple, whose iPhones, iPods and iPads all pack ARM processors.

A spokesman for the Cupertino giant confirmed the acquisition to The Reg, but only added its usual tightlipped statement about its intentions.

"Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans," they said.

AlgoTrim develops smartphone-friendly codecs for text, images, video and other data, according to its website, and is particularly fond of Google's Android operating system - Apple's iOS arch-rival, funnily enough.

The startup says it has streamlined its code so that it works well enough on hardware with a limited amount of memory and without burning off the battery charge. It offers (patented) lossless compression and mobile-friendly libraries for handling the usual JPEG, PNG, GIF et al file formats.

AlgoTrim has been around since 2005, when it started out by developing compression techniques for feature phones. It boasts that, by 2011, its code crushing tech has been used in at least 100 million mobes. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
PEAK APPLE: iOS 8 is least popular Cupertino mobile OS in all of HUMAN HISTORY
'Nerd release' finally staggers past 50 per cent adoption
Microsoft to bake Skype into IE, without plugins
Redmond thinks the Object Real-Time Communications API for WebRTC is ready to roll
Microsoft promises Windows 10 will mean two-factor auth for all
Sneak peek at security features Redmond's baking into new OS
Mozilla: Spidermonkey ATE Apple's JavaScriptCore, THRASHED Google V8
Moz man claims the win on rivals' own benchmarks
Yes, Virginia, there IS a W3C HTML5 standard – as of now, that is
You asked for it! You begged for it! Then you gave up! And now it's HERE!
FTDI yanks chip-bricking driver from Windows Update, vows to fight on
Next driver to battle fake chips with 'non-invasive' methods
DEATH by PowerPoint: Microsoft warns of 0-day attack hidden in slides
Might put out patch in update, might chuck it out sooner
Ubuntu 14.10 tries pulling a Steve Ballmer on cloudy offerings
Oi, Windows, centOS and openSUSE – behave, we're all friends here
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.
Website security in corporate America
Find out how you rank among other IT managers testing your website's vulnerabilities.