Feeds

The Old Reader drops Google refugee eviction plan

'New corporate entity' takes over, begs users to stay

Choosing a cloud hosting partner with confidence

The Old Reader, the RSS reader that drowned in new users after Google switched off its own RSS reader and then decided to boot out those refugees, has reversed its position and will continue to operate as a public service.

In a blog post someone called “Ben Wolf” wrote “The application now has a bigger team, significantly more resources, and a new corporate entity in the United States.” Plans are afoot for a migration that will mean the service uses “A LOT more servers” and “10x faster networks”.

It also looks like new people will work on the site, as the post says “The new team will be managing the project and adding to the engineering, communications, and system administration functions.” Founders Elena Bulygina and Dmitry Krasnoukhov will also continue to work on the site.

Reading between the lines here it is not hard to guess at what's happened. Mr Wolf, whoever he is (but probably not Harvey Keitel) has thrown some money at Old Reader to put it on a proper footing and/or sling some cash at Bulygina and Krasnoukhov. He's moving the site to the USA, because that's where he is, and has sufficient cash and human resources to operate and maybe even enhance the site a bit.

So who is Ben Wolf? A commenter on the blog announcement suggests this LinkedIn profile might be the man in question and that big data company Levee Labs could be the entity that now controls The Old Reader.

A quick Whois lookup produces a Ben Wolf as owner of leveelabs.com and his address as being in Wisconsin, a spot where there are quite a few levees along the eponymous and occasionally flood-prone river.

Levee Labs says it is in the business of “Helping businesses contain and leverage the web, cloud computing, and big data”. That sounds like the kind of business that could benefit from perching atop 375,000 users' worth of RSS data. We've asked Levee Labs to confirm or deny the theory. ®

Remote control for virtualized desktops

More from The Register

next story
Mighty Blighty broadbanders beg: Let us lay cable in BT's, er, ducts
Complain to Ofcom that telco has 'effective monopoly'
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
Broadband sellers in the UK are UP TO no good, says Which?
Speedy network claims only apply to 10% of customers
Yahoo! blames! MONSTER! email! OUTAGE! on! CUT! CABLE! bungle!
Weekend woe for BT as telco struggles to restore service
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Facebook, working on Facebook at Work, works on Facebook. At Work
You don't want your cat or drunk pics at the office
Soz, web devs: Google snatches its Wallet off the table
Killing off web service in 3 months... but app-happy bonkers are fine
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Driving business with continuous operational intelligence
Introducing an innovative approach offered by ExtraHop for producing continuous operational intelligence.
Why CIOs should rethink endpoint data protection in the age of mobility
Assessing trends in data protection, specifically with respect to mobile devices, BYOD, and remote employees.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.