The Register® — Biting the hand that feeds IT

Feeds

Zuck on this, Twitter! Now Facebook switches on embedded posts

Share and share alike so revenues can spike ... bitch

Free ESG report : Seamless data management with Avere FXT

Facebook users' status updates, videos and photos can now be embedded in websites beyond the free-content advertising network.

At present, only a small number of publishers including CNN and Huffington Post can use the feature, however. But once they've tirelessly worked the hamster wheel, Facebook said world+dog will get to fiddle with the function - which is similar to Twitter's 'embed this tweet' button.

The Mark Zuckerberg-run ad-jammed network hopes to get its users sharing more things on the web, ultimately injecting itself into online chatter and leading surfers back to the ranch. Famously, the company is known for keeping much of its network's content walled off to search engines and so on.

But recently it appears to have picked a fight with Twitter, by moving into using hashtags and now adding embedded posts to get more of the stuff shared on the network flagged up to those people who aren't part of Facebook's 1.15 billion-strong stalker army.

As for the hashtag feature recently added to the service, a quick click on #RoyalBabyBoy within Facebook reveals just how effectively it's being used - well, that is by advertisers, anyway. ®

Email delivery: Hate phishing emails? You'll love DMARC

Whitepapers

5 ways to reduce advertising network latency
Implementing the tactics laid out in this whitepaper can help reduce your overall advertising network latency.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Email delivery: 4 steps to get more email to the inbox
This whitepaper lists some steps and information that will give you the best opportunity to achieve an amazing sender reputation.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
5 ways to prepare your advertising infrastructure for disaster
Being prepared allows your brand to greatly improve your advertising infrastructure performance and reliability that, in the end, will boost confidence in your brand.

More from The Register

next story
EE still has fastest, fattest 4G pipe in London's M25 ring
RootMetrics unfurls crowd-sourced 4G coverage map
Report says PRISM snooped on India's space, nuclear programs
New Snowden doc details extensive NSA surveillance of 'ally' India
Highways Agency tracks Brits' every move by their mobes: THE TRUTH
We better go back to just scanning everyone's number-plates, then?
Google tentacle slips over YouTube comments: Now YOUR MUM is at the top
Ad giant tries to dab some polish on the cesspit of the internet
Reg readers! You've got 100 MILLION QUID - what would you BLOW it on?
Because Ofcom wants to know what to do with its lolly
Google says it's sorry for Monday's hours-long Gmail delays
Dual networking outage won't happen again, honest
prev story