Feeds

So, who here LURVES Windows Phone? Put your hands up, Brits

Well, one in ten of you shunned Landfill Android, anyway

Intelligent flash storage arrays

Nokia's cheap Lumia handsets helped Microsoft's Windows Phone operating system to a nearly nine per cent share of the UK market - but for all the Finns' efforts, the Lumia is still a rounding error in the United States.

The data comes from a Kantar Worldpanel poll of buyers globally in the second calendar quarter of 2013; the survey pegged Windows Phone with an 8.6 per cent of the market in the UK, and nine per cent in France. Android accounts for 56.2 per cent of the UK market and 69.2 per cent across the five biggest European markets.

However Apple recovered ground in the UK, and Kantar attributes the rise to first-time smartphone purchasers opting for the three-year-old iPhone 4. One third of iPhone buyers had never owned a smartphone before.

Windows Phone's gains came at the expense of BlackBerry, which fell from 10.6 per cent a year ago to 4.1 per cent in June. However Windows Phone's share of the US market remains in the doldrums, at 4 per cent, up 1.1 per cent from a year ago.

Nokia pits two budget phones against cheapo Landfill Android™ devices: the Lumia 520 and 620 priced around £99 and £149 respectively and are SIM free. Last week it announced a 4G phone that's expected to cost just over £200. The 520 - reviewed here - now accounts for almost 20 per cent of new application installations on the WinPho platform, according to monitoring outfit AdDuplex.

Fallen Finnish giant Nokia is doing most of the running with Windows Phone, selling 7.4 million Lumias in the second quarter of 2013, or 85 per cent of all Windows Phone devices sales. BlackBerry's new QNX-powered mobile OS only managed shipments into the tech distribution channel - the true sales picture (counting devices actually sold into punters' palms) has yet to emerge.

With a third of UK punters yet to own their first smartphone, and BlackBerry unable to compete on price with the new BlackBerry OS 10 as it did with the old BBOS, there's plenty to play for. It's a different story in the US, where smartphone devices as a proportion of new contracts reached 70 per cent in 2011 - and when contracts expire, people generally come back for more of the same.

But Microsoft continues to take its own sweet time promoting its handset operating system. The Redmond beast is still reeling from the chaos of the Sinofsky era, which led to Microsoft's biggest ever structural reorganisation. Informed rumour suggests there won't be a splashy Windows Phone 8.1 launch in 2013, merely another "service pack", or GDR (General Distribution Release). ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
Jaguar Sportbrake: The chicken tikka masala of van-sized posh cars
Indian-owned Jag's latest offering curries favour with us
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
Here's your chance to buy an ancient, working APPLE ONE
Warning: Likely to cost a lot even for a Mac
Xiaomi boss snaps back at Jony Ive's iPhone rival 'theft' swipe
I'll have a handset delivered. Judge us after you try us...
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.