Feeds

Apple Maps. Remember that? Apple does. It just gobbled Locationary

Shop-pinpointing upstart drafted after crApp debacle

Secure remote control for conventional and virtual desktops

Apple has bought a Canadian startup called Locationary in an apparent bid to beef up its own mapping service.

After a disastrous rollout of its crap map app service last year, Apple has been working overtime to sort out its own satnav-like software.

Locationary maintains and updates a regularly updated database of where one can find businesses and points of interest. It could therefore offer Apple Maps a clear advantage when it comes to allowing fanbois to pinpoint the nearest latte maker, massage parlour or Genius Bar.

It is understood Apple gobbled the upstart's development team as well as the company, although there is no news on how much the fruity firm paid.

Apple spokesman Steve Dowling confirmed the acquisition to AllThingsD. “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans,” he said in a statement.

Just under a year ago Grant Ritchie, CEO of Locationary, wrote an article advising Apple on five things it need to do in order to improve its mapping service. Now he's a Cupertino employee. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Not appy with your Chromebook? Well now it can run Android apps
Google offers beta of tricky OS-inside-OS tech
Greater dev access to iOS 8 will put us AT RISK from HACKERS
Knocking holes in Apple's walled garden could backfire, says securo-chap
NHS grows a NoSQL backbone and rips out its Oracle Spine
Open source? In the government? Ha ha! What, wait ...?
Google extends app refund window to two hours
You now have 120 minutes to finish that game instead of 15
Intel: Hey, enterprises, drop everything and DO HADOOP
Big Data analytics projected to run on more servers than any other app
New 'Cosmos' browser surfs the net by TXT alone
No data plan? No WiFi? No worries ... except sluggish download speed
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.