Feeds

Web ad giant (Google) makes its own flash? Speak your branes

If the Chocolate Factory bakes its own silicon sweeties, show us the fabs

Choosing a cloud hosting partner with confidence

We wondered last week or so how advertising giant Google could appear in a Gartner chart comparing sales in the enterprise flash drive market.

Apparently the web goliath makes its own solid-state drives for its sprawling customised storage systems, and the amounts are big enough to register on Gartner's market-scanning radar screen.

Gartner Total Enterprise SSD Revenue Share 2012

Total worldwide enterprise SSD revenue share for 2012 - according to Gartner

Google was responsible for almost 9 per cent of enterprise SSD sales in 2012, said Gartner, and fourth after Intel, Fusion-io and Samsung. A Gigaom report quotes a Gartner research veep Joe Unsworth on the topic: "We have to associate a revenue number to the Google consumption, although admittedly it is closer to cost than any of the other vendors since they consume it all internally (they wouldn’t pay themselves the margin of course).”

Hmm. The storage desk at Vulture Central doesn't know if it agrees with Unsworth's take on the situation. Does building flash chips for your own use count as an enterprise SSD sale? Where are the factories? Stuff your thoughts in this forum topic please. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
'Kim Kardashian snaps naked selfies with a BLACKBERRY'. *Twitterati gasps*
More alleged private, nude celeb pics appear online
Wanna keep your data for 1,000 YEARS? No? Hard luck, HDS wants you to anyway
Combine Blu-ray and M-DISC and you get this monster
US boffins demo 'twisted radio' mux
OAM takes wireless signals to 32 Gbps
Google+ GOING, GOING ... ? Newbie Gmailers no longer forced into mandatory ID slurp
Mountain View distances itself from lame 'network thingy'
Apple flops out 2FA for iCloud in bid to stop future nude selfie leaks
Millions of 4chan users howl with laughter as Cupertino slams stable door
Students playing with impressive racks? Yes, it's cluster comp time
The most comprehensive coverage the world has ever seen. Ever
Run little spreadsheet, run! IBM's Watson is coming to gobble you up
Big Blue's big super's big appetite for big data in big clouds for big analytics
Seagate's triple-headed Cerberus could SAVE the DISK WORLD
... and possibly bring us even more HAMR time. Yay!
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.