Feeds

Google cofounder Brin sighted in Tesla batmobile

Pink car a fine ride for King Google

  • alert
  • submit to reddit

5 things you didn’t know about cloud backup

Photo Google's cyborg tzar Sergey Brin has been spotted tooling around Silicon Valley in a heavily-customized Tesla Model S, sending reverberations through the tech world at the ad-slinger's auto ambitions.

Brin put peddle pedal to the metal on Friday, and took his customized e-car for a drive in a clear sign to this hack that – contrary to the evidence that the car was an April fool's joke perpetrated on Brin by colleagues – the company has a roadmap for the auto industry that stretches far beyond self-driving cars.

The be-lashed vehicle was spotted by Forbes reporter Ryan Mac, who snapped a shot before Brin sublimed into the higher-dimensional space of pure math known as "the Plex" that Google execs are known to frequent.

When the photo appeared, we felt driven to burn rubber getting in contact with both Google and Tesla's press offices, but at the time of writing neither company had put the brakes on the speculation now rumbling through Silicon Valley.

Google's car puts it in the pink

Google exec's innovative solution for 'too much cash' problem

Our take: the car shows Google has more ideas in the tank, and the ride could be just the ticket for the ad-slinger as it steers a path into other markets. Here's our quick spot analysis of what the pink ride means for Google's accelerating auto ambitions:

  • "Chrome" wheels: Google is working on some auto-themed skins for the web navigator.
  • Use of the color pink: mandated by Google PR after Brin made the "smartphones are emasculating" gaff at TED.
  • The Batman logo: Page runs GoogleX, the company's skunkworks research lab. You figure it out...
  • The wingtips: a further sign that Google is serious about taking off into the clouds
  • The eyelashes: next iteration of "Google Glass" will display results on nearby surfaces via fibre-optic lashes.

Though the car may drive Google into the pink, the markets didn't like its association with Tesla – the electric car–maker's shares broke down by 1.52 per cent on Friday. ®

Next gen security for virtualised datacentres

More from The Register

next story
Drunkards warned: If you can't walk in a straight line, don't shop online, you fool!
Put it away boys. Cover them up ladies. Your credit cards, we mean
Yes, but what are your plans if a DRAGON attacks?
Local UK gov outs most ridiculous FoI requests...
Cops baffled by riddle of CHICKEN who crossed ROAD
'Officers were unable to determine Chicken's intent'
Why your mum was WRONG about whiffy tattooed people
They're a future source of RENEWABLE ENERGY
Murder accused DIDN'T ask Siri 'how to hide my roommate'
US court hears of cached browser image - not actual request
Chomp that sausage: Brits just LOVE scoffing a Full Monty
Sales of traditional brekkie foods soar as hungry folk get their mitts greasy
Nuts to your poncey hipster coffees, I want a TESLA ELECTRO-CAFE
Examining the frothy disconnect in indie cafe culture
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?