Feeds

BBC Vision and Audio tossed on bonfire, replaced by 'TV', 'Radio'

New DG calls a spade a spade, kills off euphemisms

Providing a secure and efficient Helpdesk

Strategy Unboutique In a radical rebranding move, the BBC will rename the department responsible for television programmes to "TV", and the department responsible for radio to "Radio". The department that produces journalism - sport and news - will henceforth be known as the "Journalism" department.

The changes coincide with a reshuffle of Beeb top brass by new Director General Tony Hall, who officially starts work on 2 April.

Since 2006 the TV unit has been known as "BBC Vision", and radio as "BBC Audio and Music". Both names were created in a strategy-boutique exercise by Mark Thompson, who promised a more responsive operation. In 2010, "Vision" could count at least 70 staff on salaries over six figures, including £410,000 for then-head of department Jana Bennett.

Hall will bring in former Labour culture minister James Purnell, who was head of corporate planning at the BBC in the 1990s; Purnell will be the broadcaster's director of strategy and digital on a salary of £295,000. And moving sideways to Radio is Director of News Helen Boaden, who was very mildly ticked off in the Pollard report* into Newsnight's handling of a Jimmy Savile investigation.

The current Audio and Music radio chief Tim Davie will be promoted to run the BBC's commercial wing, BBC Worldwide. Hall said the entire reshuffle will be funded from existing budgets.

You can get a sense of the structure by clicking on this simple infographic.

Hall's shake-up will undoubtedly disappoint Reg columnist Steve Bong, who is a fan of the 2006 rebranding.

"BBC Vision is a good start, the next step is to abolish TV completely. The BBC [should] leverage existing digital platforms like YouTube to deliver its video content, which will naturally need to be of a length suitable for the new always-on digital generation," he wrote in his ultimately unsuccessful public application for the post of Director General in November.

The storied Shoreditch VC today told us the reversion to TV and Radio "was a black day for nextification". ®

Boadnote

* Boaden's lawyers told Nick Pollard that no blame should be attached to the Director of News. But Pollard argued that since "a significant part" of her department was in "virtual meltdown", she should have taken "much greater responsibility" [Pollard, page 184]. "Excellent blog. You are a terrific writer x", Boaden texted Newsnight editor Peter Rippon during the height of the Beeb's Savile troubles [quote 91].

Secure remote control for conventional and virtual desktops

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
DOUBLE BONK: Testy fanbois catch Apple Pay picking pockets
Users wail as tapcash transactions are duplicated
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
In the next four weeks, 100 people will decide the future of the web
While America tucks into Thanksgiving turkey, the world will be taking over the net
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.