200 million office workers gagging for a... Microsoft Surface?
Windows tablet is most desired by office workers - report
Microsoft Surface tablets are top of office workers' wish lists, research from Forrester has found, in a surprising discovery from its yearly survey of global information workers.
That means 200 million people want their employers to get them a Surface this year, states Forrester in the report 2013 Mobile Workforce Adoption Trends. That's a figure that will have Steve Ballmer twirling around in ecstasy given that actual global sales of Windows tablets since October stand at 1.6 million.
Forrester's 2013 research
Nearly a third (32 per cent) of the 10,000 office workers interviewed by Forrester said they were interested in getting a Windows Surface tablet for work. Only 26 per cent wanted an iPad. However, 12 per cent already had an iPad while only 2 per cent had a Windows tablet. Why they thought they wanted one was unspecified. Still, if the IT procurement department are listening to their employees, it's good news for Microsoft.
But news for Apple in the enterprise sector was far from bad - the installed base of MacBooks and iMacs was on the rise: 9 per cent of laptops now used in business are now MacBooks, Forrester reported, while 3 per cent of desktops were iMacs.
It's a significant inroad into the enterprise sector for Apple, as the Forrester report pointed out:
Apple is the most important new technology supplier to enterprise since Microsoft itself in 1985. Apple’s presence in computers, smartphones, and tablets makes it a critical supplier.
And iPhones are the most wanted phone, with 33 per cent of workers questioned wanting to use an iPhone for work. Forrester estimate that 208 million global information workers want iPhones.
The value of tablets in the workplace was still not fully proven: only 21 per cent of workers regularly used a tablet for work, the report found. A whopping 79 per cent of workers didn't foresee a work use for fondleslabs.
Forrester surveyed 9,766 information workers globally to compile this research between September and October 2012. It defined information workers as people who have to use computers at least one hour a day for work. ®
COMMENTS
Reg: We want our site to look snappier
Designer: Let's move the comment link up a bit
Reg: And show the number of comments
Designer: And if there are zero comments
Reg: Show zero
Designer: Ah, zero, zip, nada... got it.
Arrrrgh this is a bad change
Dull black and white colours, and "top rated comments" shown below the article?
What use are they they are a reply to a comment that doesn't make the list.
Additionally, these comments appear on all pages of a multi-page article, so you could see "top rated comments" referring to a piece of the article you haven't even read yet.
The comments are FINE on their own page. In fact, better than fine. I'm not one of these old fogies who hates any sort of change, but this change is awful :(
What's a "Surface"?
I've heard of an iPad. I've used an iPhone. I've seen Android. But I ain't never seen me one of them thar Surface thingies.
Where the feck does this bunch of PR shills find 10,000 "normal" people who've heard of a Surface, let alone have any desire to use one.
I bet the "interview" went something like this:
Q: Would you use a Surface if your company gave you one?
A: What's that?
Q: It's just like an iPad
A: If my company gave me one, yes.
Re: Nothing displays until someone makes a comment
They've taken away the "Start" button? Where the hell did they get that bright idea from??
Wish List
I want my employer to give me twice, no ten times the salary, three times the holidays, a penthouse flat on top of the office building, a chauffeur driven limo for work travel, and something a little more sporty for my personal use...
Since when did the wish list for the rank and file influence business buying decisions?
