Feeds

Facebook finds new way to wring hundreds from users

A gift card? For me? You shouldn't have, Mark!

SANS - Survey on application security programs

Facebook has finally found a way to get its users to hand over hundreds of dollars, by creating its own gift cards.

The US-only cards (the URL facebook.com/fbcard doesn’t work in Vulture South and presumably also has trouble in other nations) allow one to pump a gift card full of credit that can then be spent at just four stores: Jamba Juice, Olive Garden, Sephora, and Target.

Initial purchases and top-ups can be made on Facebook, which of course uses its mighty friending engine to point out who was kind enough to send you some cash so you can Like them more in return.

There is, inevitably, an app for that baked into Facebook.

Facebook's gift card

A Facebook gift card? You shouldn't have.

There’s no mention of when or if the cards will become available elsewhere, but as the card pictured by Facebook is issued by Discover and that operator’s products are seldom seen beyond the US, the rest of the world will have to do without the card until Facebook tees up another financial services partner. The full explanation for the card can be found here. ®

Top three mobile application threats

More from The Register

next story
Virgin Media so, so SORRY for turning spam fire-hose on its punters
Hundreds of emails flood inboxes thanks to gaffe
A black box for your SUITCASE: Now your lost luggage can phone home – quite literally
Breakfast in London, lunch in NYC, and your clothes in Peru
AT&T dangles gigabit broadband plans over 100 US cities
So soon after a mulled Google Fiber expansion, fancy that
AT&T threatens to pull out of FCC wireless auctions over purchase limits
Company wants ability to buy more spectrum space in auction
Google looks to LTE and Wi-Fi to help it lube YouTube tubes
Bandwidth hogger needs tube embiggenment if it's to succeed
Turnbull gave NBN Co NO RULES to plan blackspot upgrades
NBN Co faces huge future Telstra bills and reduces fibre footprint
NBN Co plans fibre-to-the-basement blitz to beat cherry-pickers
Heading off at the pass operation given same priority as blackspot fixing
NBN Co in 'broadband kit we tested worked' STUNNER
Announcement of VDSL trial is not proof of concept for fibre-to-the-node
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
SANS - Survey on application security programs
In this whitepaper learn about the state of application security programs and practices of 488 surveyed respondents, and discover how mature and effective these programs are.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.