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Forget cupcakes: What you find on Facebook and Twitter is TARTS

Social marketing - that poke could go viral

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Sex trade workers have taken to using Facebook and Twitter as a 21st Century phone box by posting calling cards on the networks that show them clearly touting for business.

A Times report found hundreds of public pages being used by prostitutes and escort agencies. In some instances their names, contact details and prices were displayed alongside the type of sex acts they were punting.

Following the investigation, Facebook said it had removed dozens of pages from its website. It said the company takes "swift action against content or behaviour that breaks our rules" and encouraged people to use the reporting tools it provides.

However, Facebook is unable to do anything about such "ads" without someone submitting a complaint about such material being "offensive" on the site.

Twitter - on the other hand - declined to comment about sex workers using the micro-blogging site. Nor would it be drawn on whether it would take action against such users.

A surprising ad found on Google search

As noted by the Times, violations of Twitter's terms and conditions only apply where the content is found to have been illegal. The newspaper added that the issue was expected to be investigated by the all-party parliamentary group on prostitution next month.

Meanwhile, anyone searching for, say, "prostitute london" on Google will find a calling card for a "Katherine Hooker" popping up as the top result. And when you click on the link all sorts of goodies are available. But those hoping to pay for the services of a prostitute might be disappointed. ®

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Re: The Future of FB

"FB has become the Daily Mail of the web..."

Ummm... I think you'll find that dailymail.co.uk has already become the Daily Mail of the Interwebz...

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It provides a bit of light relief from the hipster spam and junk philosophy. I wonder if Facebook will find a happy medium between revenue streams and the jizz industry. They gots the dollars, and the investors want 'em.

Or will socmedia's search for profitability drive a kind of triple tier consumer bundle? Social, branded lifestyle, and sheer desperation?

Pie in the sky, mom's apple pie, or creampie?

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Why is anyone surprised?

The desire to image ladies sans clothes has been a driver of technology since day one... man paints on cave wall, man paints naked lady on cave wall. Man invents photography, man photographs naked ladies. Man invents 3-D photography, man makes 3-D photos of naked ladies. Man invents moving pictures, video recorders, DVDs, the internet... and man puts pictures of naked ladies on all of them.

And in all that time, ladies of negotiable short-term affection have also found it convenient to advertise their wares... are we surprised that they're on such sites?

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