Feeds

APAC PC shipments FALL for first time ever in 2012

Ultrabooks, Windows 8, no match for tablet fever

Internet Security Threat Report 2014

The launch of more shiny new ultrabooks, Microsoft’s much-anticipated Windows 8 and the APAC region's often-strong growth all failed to stop PC sales receding over 2012, the first time the region has experienced a full year drop in PC shipments.

IDC says sales fell two per cent over the year, to 121 million units.

The analyst outfitblamed the sluggish global economy as a drag on APAC consumer and enterprise demand, and said shiny new mobile devices were another part of the problem having an impact.

“While the impact of tablets in more mature countries in the region – like Australia, New Zealand, Hong Kong and Singapore – was at least expected, low-cost tablets have started to make their presence felt even in emerging markets like China, India and Indonesia,” IDC analyst Avinash Sundaram told The Reg.

“This has taken some of the charm away from PCs in these markets.”

Neither new ultrabook models nor the much-hyped launch of Windows 8 reinvigorated the market as was hoped, but it is still worth more than $US60bn, he added.

Indeed, despite the decline, APAC is doing less poorly than the US, where shipments fell by seven per cent in 2012 compared to the previous year.

In EMEA, PC shipments stood at 105.6m units by the end of 2012, lower than the APAC figure, although this amounted to a smaller year-on-year decline of just 1.6 per cent, according to IDC.

Top dog once again in APAC was Lenovo, which now has around a quarter of the market after increasing shipments by 11 per cent over the year. All of the other vendors in the top five declined apart from Asus, which jumped an impressive 18 per cent.

IDC said this was due to the Taiwanese vendor successfully targeting lower tier cities in emerging markets with entry-level products. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
Don't bother telling people if you lose their data, say Euro bods
You read that right – with the proviso that it's encrypted
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.