Feeds

'Op! Op! Op!' Gangnam Style earns Google $8m

De gustibus non est disputandum

Security for virtualized datacentres

Google has pulled in $8m from the over one billion YouTube views of Korean rapper – or K-pop entertainer, your call – Psy's Gangnam Style (강남스타일) video.

That stunning figure was revealed by Google senior VP and chief business officer Nikesh Arora during Tuesday's conference call with analysts and reporters after Google released its fourth quarter earnings report, which also revealed that the company brought in a total of $14.42bn in revenues for that quarter and $50.2bn for all of 2012.

While Psy's überpopular ditty's ad-generated revenue might seem impressive at first blush, Gangnam Style accounted for a mere 0.016 per cent of Mountain View's calandar-year haul.

What's more, as Quartz notes, Psy's take of that $8m was a cool $4m – which, we can only assume, is a far higher percentage of his 2012 take-home than Google's remaining $4m.

Gangnam Style – the "Mairzy Doats" of last year – has been viewed 1,233,872,169 times as of this writing, and surpassed Justin Bieber's "Baby" last November as the most-watched video in YouTube history. As of this morning, the Canadian moppet's music video lagged far behind 강남스타일 with a mere 823,774,667 views.

We'll leave it up to you, gentle reader, to divine what the popularity of those two song-and-dance acts reveal about the state of world culture. Your humble Reg reporter, however, would be more sanguine about global taste if the late Don Van Vliet's estate earned $4m for Captain Beefheart and His Magic Band's heartfelt rendition of "Old Fart At Play".

But alas, Old Fart videos have been viewed only around 15,000 times in their multiple YouTube iterations. Bieber and Psy – and Google – demonstrate a far better understanding of public predilections. ®

Business security measures using SSL

More from The Register

next story
Hey, Scots. Microsoft's Bing thinks you'll vote NO to independence
World's top Google-finding website calls it for the UK
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Found inside ISIS terror chap's laptop: CELINE DION tunes
REPORT: Stash of terrorist material found in Syria Dell box
OECD lashes out at tax avoiding globocorps' location-flipping antics
You hear that, Amazon, Google, Microsoft et al?
Show us your Five-Eyes SECRETS says Privacy International
Refusal to disclose GCHQ canteen menus and prices triggers Euro Human Rights Court action
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.