Feeds

Football club catches, then punts, Kaspersky name

Anger on the terraces sees Russians' role reduced

New hybrid storage solutions

Australian Rugby League team the Manly Warringah Sea Eagles has changed its name to the Kaspersky Sea Eagles, only to retract the name change hours later after a backlash from fans.

Rugby League is a 13-a-side version of rugby. The sport is popular in northern England and the east coast of Australia, where interest is sufficiently high that Rupert Murdoch once formed a breakaway rebel competition to lure punters to his pay TV interests. Elsewhere in the world the game is obscure and unloved, except in Papua New Guinea where it is the national sport.

Manly is a somewhat insular Sydney beachside suburb, and the supporters of other clubs love to hate its team. But yesterday its supporters hated it too, after the club cemented a sponsorship deal with Kaspersky Lab by issuing a press release announcing it will henceforth be known as the “Kaspersky Sea Eagles”. The name change came after a new deal that will see Kaspersky appear on the team's jerseys for three years until 2015. Kaspersky has sponsored the team since 2011.

Fans, including television weatherman Tim Bailey, promptly took to forums and social media to decry the besmirching of the club's name.

A mere two hours later, the club issued another press release, this time saying it will forever be called the Manly Warringah Sea Eagles, but that it will be the Kaspersky Sea Eagles for administrative purposes in order to help the antivirus company extract maximum value from its sponsorship dollar.

Kaspersky also sponsors the Collingwood Magpies, the richest and most-hated team in the Australian Football League. ®

The next step in data security

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
JINGS! Microsoft Bing called Scots indyref RIGHT!
Redmond sporran metrics get one in the ten ring
Driving with an Apple Watch could land you with a £100 FINE
Bad news for tech-addicted fanbois behind the wheel
Murdoch to Europe: Inflict MORE PAIN on Google, please
'Platform for piracy' must be punished, or it'll kill us in FIVE YEARS
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Found inside ISIS terror chap's laptop: CELINE DION tunes
REPORT: Stash of terrorist material found in Syria Dell box
Sony says year's losses will be FOUR TIMES DEEPER than thought
Losses of more than $2 BILLION loom over troubled Japanese corp
Show us your Five-Eyes SECRETS says Privacy International
Refusal to disclose GCHQ canteen menus and prices triggers Euro Human Rights Court action
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Protecting users from Firesheep and other Sidejacking attacks with SSL
Discussing the vulnerabilities inherent in Wi-Fi networks, and how using TLS/SSL for your entire site will assure security.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.