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Battle of the Clouds: Azure goes lower

What will Amazon and Google do now?

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Windows Azure pricing is dropping by up to 28 per cent as Microsoft goes head to head againstAmazon's cloud storage.

As announced in the Windows Azure blog by Steven Martin, general manager for Windows Azure business planning, there is a "price reduction for Windows Azure Storage by as much as 28 per cent, effective on December 12th. This follows our March 8th 2012 reduction of 12 per cent furthering our commitment to best overall value in the industry."

Azure price changes (small)

Azure pricing. Click for larger image.

Geo-redundant storage has more than 400 miles of separation between replicas and is the default. The blog says; "Customers can turn geo-replication off to use what we call Locally Redundant Storage, which results in a discounted price relative to Geo Redundant."

Windows Azure is in a 3-way fight with perceived cloud storage leader Amazon and also Google. Here's a pricing comparison table:-

Google Amazon Azure Pricing small

Google, Amazon & Azure prices. Click on image for larger view.

It's interesting to note the identical Amazon and Azure pricing but with Azure giving details of pricing up to 9,000TB/month which Amazon does not.

Incidentally Object storage supplier Scality's CEO Jerome Lecat thinks Amazon S3 price cuts have been overblown:

"Amazon did decrease its prices 23 times since 2006 for all AWS offers, but much less often for S3 specifically. Also, it has been very, very smart in the way that it has decreased pricing, creating an illusion of strong price decrease, when it is actually not so true when you factor in a 30 per cent growth a year in storage need, and a much stronger growth in Amazon’s client average size.

"In the latest price decrease for example, they did not touch the above 5 PB pricing which stays at $0.055/GB/month. So if you take a 10 PB deployment with end of 2010 prices, it was $714.000/month, and it is now, 2 years later $583.015/month. That’s a 10 per cent annual decrease. It is serious decrease, but not quite as impressive as they make it sound."

Expect both Amazon and Google to respond to the Azure storage pricing moves. ®

Cloud storage: Lower cost and increase uptime

Anonymous Coward

Not true.

I'm using SendGrid (that is a service offered by an indipendent company) without any trouble and I'm not based in USA.

BTW you can install SMTP relay on a WebRole/WorkerRole if you want. Probably you can configure the SMTP feature of IIS if you want (I didn't tested it).

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Anonymous Coward

Re: USA and clouds

It's about protecting the client as well as the data.

If the US gets the Australian government to allow them to rifle through your bank accounts, that's one thing. To make an Australian's bank account data available in the US or China without telling anyone - that's a whole different story. It's a liability thing.

And don't laugh, this is history, not speculation.

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Anonymous Coward

Re: USA and clouds

And your data would be of interest? I doubt it. Even your obvious anti-Yank sentiment would be of little more than comedy value.

No, my formal and clearly detailed legal obligation as a company to take care of my client's data is of interest. This is why I do not want a government harming the sovereignty of the country I live in, because if these idiots leak the data they steal it will not be them who has to face the consequences, it will be my business and my clients - who did nothing wrong but could get harmed regardless. They had to invent the term "collateral damage" for a reason..

I'm not anti this-or-the-other, I'm against having to put in some extra effort to keep stupid from causing harm.

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