Feeds

Phone users favour Wi-Fi for dataslurp

Only 22 per cent of info sucked into phones over cellular

Intelligent flash storage arrays

Don’t think mobile data is too expensive and too slow in the UK? Then you probably work for a network operator. Few others would agree with you, which is why smartphone users get more than 78 per cent of their data over Wi-Fi links.

So claims market research company Nielsen, which bases its conclusion on the results of putting apps into some 1500 volunteers’ Android phones to check.

Unsurprisingly, Nielsen’s numbers show cellular data is most relied upon during the day when most folk are out and about. But even then 68 per cent of the data accessed is pulled down over Wi-Fi. That figure rises to almost 90 per cent around midnight.

The average total volumes of data transferred by each participant range from 1.5-2MB each hour between 3am and 6am, rising to more than 6.5MB each hour between 9pm and midnight. The volume of data data sent back and forth during the evening is noticeably higher than it is during the day - and that's when 3G data usage falls to its lowest share of the total hourly volume of data transferred.

The most cellular data a user transfers in a given hour is 1.6MB - between 5pm and 6pm when people are, presumably, heading home. There's a similar, but not as high, peak between 8am and 9am, and between 12pm and 2pm.

Of course, the survey is flawed in as much as it only covers Android users and those among them willing to have Nielsen’s software running on their devices. And while it reveals the relative proportions of 3G and Wi-Fi data usage, it doesn’t say why punters are using which technology at any given time.

Most likely, the speed of Wi-Fi and the convenience of home and office hotspots govern WLAN usage - 3G is the fallback when folk are away from these places. But it would be interesting to see whether phone owners make a beeline for public Wi-Fi provision or are happy to use cellular when they’re not at home or at work.

Equally, is it the price per se that leads folk from 3G to Wi-Fi, or that they’re worried about busting their data transfer limit? ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
You! AT&T! The only thing 'unlimited' about you is your CHEEK, growl feds
Man, we did everything but knock on their doors - carrier
The DRUGSTORES DON'T WORK, CVS makes IT WORSE ... for Apple Pay
Goog Wallet apparently also spurned in NFC lockdown
Watch out, Samsung and Apple: Xiaomi's No 3 in smartphones now
From obscurity to selling 19 million mobes a quarter
Brazil greenlights $200m internet cable to Europe in bid to outfox NSA
Only one problem: it won't make the slightest difference. And they know it
Wanna hop carriers with your iPad's Apple SIM? AVOID AT&T
Unless you want your network-swapping tech disabled for good, that is
Knocking Knox: Samsung DENIES vuln claims, says mysterious blogger is a JOKER
But YES, system does store encryption key on the device
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Choosing a cloud hosting partner with confidence
Download Choosing a Cloud Hosting Provider with Confidence to learn more about cloud computing - the new opportunities and new security challenges.