Feeds

Philips eyes trendy homemakers for app-controlled e-lights

1970s mood lighting revived for internet era

The Power of One Brief: Top reasons to choose HP BladeSystem

Apple fans eager “to start experiencing light in a completely new way” - yes, that’s exactly what it says here - will soon be able to to do so courtesy of Philips.

Heralding what the Dutch electronics firm is calling “a new era in home lighting”, Apple Stores in the UK will this week begin selling the networkable LED lightbulbs that can be controlled by an iOS app.

Philips Hue Starter Pack

Says the shockingly naff spiel: “Philips Hue signals a new era in home lighting both in the way we think about and experience light in our homes.”

Ommmm.

Most of are happy enough to flip and switch and have enough light to read by, but Philips anticipates a world where you “personalise your home lighting experience with custom settings... save your favourite light scenes for each room or time of day and recall them in an instant... use any photo on your phone as a colour palette to paint your room with light and bring your memories back to life... [and] let light wake you up refreshed or help your loved ones fall asleep”.

The £179 starter kit includes three 50W-equivalent bulbs, and a box that plugs into your broadband router to maintain a wireless link to the bulbs using ZigBee technology - it uses the ZigBee Light Link standard.

Philips Hue ZigBee Adaptor

Hue's ZigBee adaptor

Download the Hue app, and you can change the tone of the white light each bulb emits. More usefully, you can set them to go on and off at certain times - handy when you’re away - and even turn lights on remotely over the net, though this requires you to create an account with Philips.

Individual bulbs cost a staggering £49 - more than ten times the price of an ordinary bulb. They’re also screw-caps - E26 and E27, to be precise - so not much use to those of us with bayonet light fittings, though presumably Philips will ge round to these too if there’s demand.

Hue goes on sale on 30 October. ®

Application security programs and practises

More from The Register

next story
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Cheer up, Nokia fans. It can start making mobes again in 18 months
The real winner of the Nokia sale is *drumroll* ... Nokia
Bose says today is F*** With Dre Day: Beats sued in patent battle
Music gear giant seeks some of that sweet, sweet Apple pie
Apple orders huge MOUNTAIN of 80 MILLION 'Air' iPhone 6s
Bigger, harder trouser bulges foretold for fanbois
Microsoft confirms secret Surface will never see the light of day
Microsoft's form 8-K records decision 'not to ship a new form factor'
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.