Feeds

iPad Mini vs Nexus 7: inch makes all the difference, says Apple CEO

Tim Cook and the mild-mannered inch

Build a business case: developing custom apps

To Apple CEO Tim Cook, an inch is everything.

Apple’s iPad Mini has an 8in display - its closest Android-based rivals all have 7in screens. A big difference, says Cook.

"We would not make a 7in tablet," he told financial analysts and journalist eavesdroppers during a conference call last night. "We don't think they're good products."

Why? Because, he said, there’s not enough display space on the smaller tablets. That extra inch makes for a much more usable touchscreen, apparently.

We’ve argued that the larger panel’s 1024 x 768 resolution puts the Mini at a disadvantage to other tablets’ 1280 x 800 panels because it makes for a less pleasant reading experience, and reading - not just e-books but web pages, email, chat messages, magazines, game info screens - is the activity tablet users perform more than than any other.

Having that extra inch only serves to reduce the Mini’s relative display pixel density - its ‘retina-ness’, essentially - even further.

Cook also dismissed Microsoft’s Surface tablet as “a fairly compromised, confusing product”, though he admitted he hasn’t had played with one yet. But his take is that it’s trying to hard to be a PC and a tablet.

“I suppose you could design a car that flies and floats,” he said, “but I don’t think it would do all of those things very well.”

Tablets, he reckons, will outsell PCs, a claim he’s made before.

“It is already extremely compelling for many customers to choose a tablet, in particular an iPad, over a PC,” he said. “When you look at the PC market, there is an enormous opportunity for Apple there.” ®

Build a business case: developing custom apps

More from The Register

next story
The agony and ecstasy of SteamOS: WHERE ARE MY GAMES?
And yes it does need a fat HDD (or SSD, it's cool with either)
Apple's iWatch? They cannae do it ... they don't have the POWER
Analyst predicts fanbois will have to wait until next year
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Kate Bush: Don't make me HAVE CONTACT with your iPHONE
Can't face sea of wobbling fondle implements. What happened to lighters, eh?
Apple to build WORLD'S BIGGEST iStore in Dubai
It's not the size of your shiny-shiny...
Just in case? Unverified 'supersize me' iPhone 6 pics in sneak leak peek
Is bigger necessarily better for the fruity firm's flagship phone?
Steve Jobs had BETTER BALLS than Atari, says Apple mouse designer
Xerox? Pff, not even in the same league as His Jobsiness
Apple analyst: fruity firm set to shift 75 million iPhones
We'll have some of whatever he's having please
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.