US wireless downloads hit 1.1 trillion MB/year
37% increase in smartphones helps wireless subscriptions top US population
There are now more wireless subscriptions in the USA than there are citizens, according to the latest data from The Wireless Association (CTIA).
The Association's latest count of all things wireless, The Semi-Annual Wireless Industry Survey, (PDF) covers July 2011 to June 2012, and found:
- 321.7 million wireless subscriber connections, a figure that represents 101 percent penetration. In June 2011 there were 306 million subscriptions;(5 percent increase).
- A 37% increase in smartphone numbers, with 130.8 million smartphones or wireless-capable PDAs now active, up from 95.8 million in June 2011;
- 300.4 million active data-capable devices, up from 278.3 million in June 2011;
- 21.6 million wWireless-enabled tablets, laptops and modems, up 42 per cent from the 15.2 million in June 2011.
CTIA data also suggests the devices listed above collectively consumed 1.16 trillion megabytes of data over the year to June 2012, up 104 per cent compared to the 568 billion megabytes summoned over the airways in the previous twelve months.
The Association's data also notes that average US phone bills fell, albeit by just US$0.07. Another metric that declined was staff numbers at wireless carriers, with their collective headcount falling from 238,071 in December 2011 to 229,921 in June 2012. ®
Probably a psychological reason by the CTIA, 1.16 trillion megabytes sounds much bigger to the average policy maker and legislator than 1.055 exabytes, the FCC may know better but I have my doubts that Congress does. Advertisers would also emphasize the megabyte or gigabyte number rather than exabyte because just one of anything, no matter how vast of a number it really is (which in this case is extremely vast), sounds smaller.
1.16 trillion megabytes = 1.055 exabytes
Was there some special reason to use Megabytes as the units here?
"Another metric that declined was staff numbers at wireless carriers, with their collective headcount falling from 238,071 in December 2011 to June 2012"
Well did it decline by 238,071 jobs in less than a year, or did you guys forget to include the second number?
If the carriers axed that many people, Im surprised noone's mentioned it, considering its an election year of course.