Feeds

Google launches credit card in UK

Business-only Barclaycard-in-disguise will encourage AdWords purchase

Choosing a cloud hosting partner with confidence

Businesses in the United Kingdom have become the first in the world to have the chance of obtaining a Google credit card.

The Google AdWords Business Credit card” to give the plastic its formal name, is a tool the Chocolate Factory hopes small business will use to rack up big bills for online ads they don't have the cash to stump up for at the time of purchase, Brent Callinicos, Google's treasurer, told the FT its smaller customers “weren’t buying Adwords as much as they need to” and that he hopes the credit card will help cash-strapped customers keep their online ad presences at an appropriate level by using the card.

The Google Credit Card

Google says the card's interest rate of 11.9% is “low”and that the offer represents “generous” terms

The card can only be used to purchase AdWords, although documentation (PDF) for the card containss what appears to be some vestigal terms from other credit cards inasmuch as cash advances are mentioned. Another oddity is a 2.99% “non-sterling transaction fee” that will mean users need to take care when making multi-nation ad purchases.

Not everyone will be able to apply for the card, which Google says can only be applied for with an application ID issued with an invitation.

The UK is the first nation to be granted the bounty of Google's credit card. The USA and other nations are set to follow suit, but Google is yet to say when. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Yes, yes, Steve Jobs. Look what I'VE done for you lately – Tim Cook
New iPhone biz baron points to Apple's (his) greatest successes
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
Edward who? GCHQ boss dodges Snowden topic during last speech
UK spies would rather 'walk' than do 'mass surveillance'
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.