Sony PS3 sales soar on slimmer system
Numbers up 138 per cent
Punters may be peeved that Sony didn’t cut its prices when it pruned the fat from the PlayStation and released the PlayStation even-slimmer, but the decision doesn’t appear to have hindered sales.
Quite the reverse, according to official UK sales data from GfK Chart-Track and released through the Association for UK Interactive Entertainment (UKIE), PS3 sales jumped 138 per cent week-on-week following the new machine’s introduction.
The 500GB PS3 even-thinner accounted for 37 per cent of all PS3s sold, the sales data reveal.
Traditionally, price reductions are commonplace at this stage in a console’s lifespan. The platform is ageing, and hardcore gamers are already anticipating the debut of next-generation machines. The ‘PS4’ is widely expected to go on sale before Christmas 2013, though it’s not known whether that will be a global release or take place only in Japan, as was the case with the PS3.
Source: iFixit.com
Meanwhile, pundits suggest Sony cut the price of the PS3 to encourage more casual gamers to adopt the platform. Clearly, though, they’re doing so anyway.
And a disassembly of the new console performed by iFixit.com reveals that there’s little difference internally. The update seems to be more about reducing the complexity of assembly and introducing a cheaper Blu-ray mechanism - the better to increase Sony’s sales margins. ®
COMMENTS
Re: I've not touched my PS3 in about 2 years
Sorry to have to diagree with you but I think the PS3 interface is so much lighter and cleaner than the Xbo360x. The Xbox360 interface just seems to be a jumble..
Re: AV
When will a console manufacturer ever make a console that can stack nicely with other AV kit?
They do that precisely so you don't attempt to stack it with other AV kit. Xbox 360 got the most press coverage for overheating but you'll find plenty of accounts of PS3 overheating as well (search for "yellow light of death"). These consoles throw off a lot of heat in operation so being able to stack another AV component or a pile of DVD/Blu-ray cases on top of it is asking for a meltdown.
Re: LMFAO
I believe the 360 launched as much as 2 years ahead of the PS3 in some regions. So that makes the 360 the slowest selling console of this generation.
Re: LMFAO
You can laugh but Microsoft's only edge has only ever been that it was released 1 year early. If their sales remained the same but they were launched at the same time, Microsoft would have been beaten a long time ago. This is the best Microsoft can do is rely on launching a year early and still end up losing out.
PS3 slimmer
Mines the one with an install of my favourite GNU/Linux .
Oh wait, scratch that.
