Feeds

Google whips away card, leaves just clouds in your Wallet

No more pre-paid credit as Mountain View exits the banking business

The Power of One Infographic

Google is pulling its pre-paid credit card, citing the success of its cloudy alternative and admitting that when in comes to bonking payments no one wants to bank with the Chocolate Factory.

The pre-paid card will stop accepting top-up credit on 17 October, and after that date there will be a monthly charge of $2 in order to bleed out remaining credit (or encourage users to spend it). Users were previously only charged the $2 if they failed to use the card for three months; this will now reduce to a month to ensure the card disappears in a reasonable timeframe.

Google's pre-paid card, backed by MasterCard, is one of only two which could be embedded in the company's still-US-only electronic wallet – the other is from Citibank. But early last month the Chocolate Factory announced a cloud-based alternative which could work with any credit card, negating the need for local apps embedded in the phone, and we're asked to believe that it is the success of that scheme which has prompted Google's decision.

The new scheme works by storing credit card details, from any card, in Google's cloud. The user then makes bonking payments using their Google-Wallet-equipped phone and the balance is deducted from the credit card when a data connection is available. To maintain the speed, payments aren't authenticated online immediately, so Google takes a small risk of the credit not being there, but as payments are limited to £20 or so the risk is limited and offset by the convenience.

It wasn't supposed to be like this; NFC payments rely on credit card applications embedded in the device's secure element, so don't need to go online. An NFC payment is possible even if the device battery is dead, though for the moment Google is insisting on PIN entry every time, so power is needed.

But Google has had a really hard time convincing banks to create local apps for its secure element, which has driven its creation of the cloud-based alternative. It is unlikely that alternative has really gained many users yet, but it is an extremely interesting model which challenges many of the assumptions on which NFC businesses are being built. ®

The Power of One eBook: Top reasons to choose HP BladeSystem

More from The Register

next story
GoTenna: How does this 'magic' work?
An ideal product if you believe the Earth is flat
Google Nest, ARM, Samsung pull out Thread to strangle ZigBee
But there's a flaw in Google's IP-based IoT system
Orange spent weekend spamming customers with TXTs
Zero, not infinity, is the Magic Number customers want
Want to beat Verizon's slow Netflix? Get a VPN
Exec finds stream speed climbs when smuggled out
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
'Two-speed internet' storm turns FCC.gov into zero-speed website
Deadline for comments on net neutrality shake-up extended to Friday
NBN Co execs: No FTTN product until 2015
Faster? Not yet. Cheaper? No data
prev story

Whitepapers

Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.