Feeds

Gelsinger wants VMware to be the Apple of the data centre

Innovation without arrogance the goal ... just like Cupertino?

Designing a Defense for Mobile Applications

VMworld 2012 Incoming VMware CEO Pat Gelsinger has not decided on personal goals for his time in the virty company's big chair, but does know what he hopes is the end result: a reputation for innovation to match that acquired by Apple.

Speaking to a throng of media from Asia-Pacific nations, Gelsinger said he feels he's got a tough gig coming up given that predecessor Paul Maritz deserves an A+ for his financial, technological and vision-expanding activities, which makes him a hard act to follow.

Early in his tenure tenure as CEO, which starts this coming Saturday, Gelsinger will therefore aim to continue Maritz's good works and make sure VMware turns the buzzphrase “software-defined data centre” into something more than the vCloud Suite announced this week. That suite, he said, represents “a good first step” but just the first stage of development.

“I would hope that over my tenure our execution goes from baby steps to something of great significance,” he added, with the outcome that “years from now VMware is one of the truly great companies in the industry.”

To do so Gelsinger feels he wants “the culture of innovation to be solidified.”

“You would look at maybe Apple as the icon of innovation for consumer electronics,” he said, and expressed a desire that observers will, in future, “look at VMware as the icon of innovation in the data center and IT operations and infrastructure. We would have that long consistent perspective of innovation going forward.”

Adding that a CEO is “uniquely responsible for the culture of a company” he said he hopes VMware can emulate Apple without developing an arrogant streak.

“I would hope VMware becomes maniacally focused on customers, continues to partner with the ecosystem and not only do the right things but do them the right ways.”

Whether the right things include a closed ecosystem, massive margins, a culture of secrecy and a vicious squad of lawyers was not discussed.

One thing Gelsinger did discuss was that he will soon be “Flying to Texas to meet Michael Dell” and conducting similar such meetings to re-assure the industry that VMware's course settings are steady as she goes. Those meetings will include chats with Cisco, which he says has nothing to fear despite VMware's Nicira acquisition.

"We do not see this as eliminating the need for networking equipment,” he said, ”just as server visualization did not eliminate the need for servers. The software-defined network still needs hardware to work on.” ®

The Power of One eBook: Top reasons to choose HP BladeSystem

More from The Register

next story
Apple fanbois SCREAM as update BRICKS their Macbook Airs
Ragegasm spills over as firmware upgrade kills machines
Attack of the clones: Oracle's latest Red Hat Linux lookalike arrives
Oracle's Linux boss says Larry's Linux isn't just for Oracle apps anymore
THUD! WD plonks down SIX TERABYTE 'consumer NAS' fatboy
Now that's a LOT of porn or pirated movies. Or, you know, other consumer stuff
EU's top data cops to meet Google, Microsoft et al over 'right to be forgotten'
Plan to hammer out 'coherent' guidelines. Good luck chaps!
US judge: YES, cops or feds so can slurp an ENTIRE Gmail account
Crooks don't have folders labelled 'drug records', opines NY beak
Manic malware Mayhem spreads through Linux, FreeBSD web servers
And how Google could cripple infection rate in a second
FLAPE – the next BIG THING in storage
Find cold data with flash, transmit it from tape
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.