Feeds

Official: Google's brazen domination of Earth nearly complete

TLDs, gotta catch 'em all

Bridging the IT gap between rising business demands and ageing tools

The word “google” is the top domain name on the internet, in terms of registrations, according to new research.

A study by domain data provider DomainTools has found that the ad giant's name is registered in 231 of the world's 300-odd top-level domains (TLDs) - from google.biz and google.com to google.tk.

It beat its closest rival, “nic”, by 32 TLDs, according to the survey, which looked at Whois records, domain name system zone files and DNS queries.

That's somewhat surprising as “nic”, for Network Information Centre, is often considered the default left-of-the-dot domain when you want to find out more about the owner of a TLD.

Indeed, every one of the almost 2,000 hopefuls applying for new TLD with ICANN currently will be contractually obliged to register nic.tld to themselves.

The DomainTools survey also found that hotel-related terms are wildly populous. The string “booking” is registered in 193 TLDs, while “hotels” and “hotel” have 193 and 188 respectively.

Other brands showing up in the top 20 strings included Amazon, Microsoft, Yahoo and Nokia.

The same survey also found that 75 per cent of names registered in .com are not registered in any other TLD. ®

The Essential Guide to IT Transformation

More from The Register

next story
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Apple orders huge MOUNTAIN of 80 MILLION 'Air' iPhone 6s
Bigger, harder trouser bulges foretold for fanbois
Bring back error correction, say Danish 'net boffins
We don't need no steenkin' TCP/IP retransmission and the congestion it causes
GoTenna: How does this 'magic' work?
An ideal product if you believe the Earth is flat
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
Telstra to KILL 2G network by end of 2016
GSM now stands for Grave-Seeking-Mobile network
Seeking LTE expert to insert small cells into BT customers' places
Is this the first step to a FON-a-like 4G network?
Yorkshire cops fail to grasp principle behind BT Fon Wi-Fi network
'Prevent people that are passing by to hook up to your network', pleads plod
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Securing Web Applications Made Simple and Scalable
Learn how automated security testing can provide a simple and scalable way to protect your web applications.