Feeds

Ubisoft: 'Vast majority of PC gamers are PIRATES'

Free-to-play inevitable?

Secure remote control for conventional and virtual desktops

Ubisoft reckons just one in ten PC gamers legitimately source games, using the figure as justification for a move towards more free-to-play and web browser-based titles.

The French software publisher has eyes set on growing its PC market share - but insists the only way forward is to offer games completely free, dangling the carrot of better and more advanced in-game items in front of those willing to splash out, GamesIndustry International reports.

According to CEO Yves Guillemot, around five to seven per cent of free-to-play gamers on the PC platform will fork out for in-game content, a probable figure most would believe.

However, the head honcho also alleges that as for its regular PC games, only about five to seven per cent of gamers pay anyway. The vast majority apparently run pirated content.

"It's around a 93 to 95 per cent piracy rate, so it ends up at about the same percentage as free-to-play," he claimed.

Assassin's Creed III

Argh, get off my ship!

Ubisoft gained notoriety for its always-connected DRM measures, a method of piracy prevention that doesn't sit too well with us honest gamers. Still, given high piracy rates, a greater number of publishers are adopting different business models and the wider gaming community may well suffer as a result.

A few months ago, Crytek – another publisher with well-documented piracy problems – revealed plans to go all out free-to-play (F2P) for future games releases.

Yet the quality of F2P gaming leaves a lot to be desired not only in storyline but in terms of the advantages paying for extras can deliver that skews the gameplay. Piracy affects all content providers these days but hopefully developers will grapple with it in inventive ways that doesn't lead to game over.

And if you wonder why our games reviews frequently rely on console versions, it's invariably because titles for those platforms are all that's issued for appraisal. It's almost as if gaming journalists were thought to be untrustworthy – surely not? ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Nexus 7 fandroids tell of salty taste after sucking on Google's Lollipop
Web giant looking into why version 5.0 of Android is crippling older slabs
All aboard the Poo Bus! Ding ding, route Number Two departing
Only another three days of pooing and I can have a ride!
Official: European members prefer to fondle Apple iPads
Only 7 of 50 parliamentarians plump for Samsung Galaxy S
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Space Commanders rebel as Elite:Dangerous kills offline mode
Frontier cops an epic kicking in its own forums ahead of December revival
Dragon Age Inquisition: Our chief weapons are...
Bioware's fantasy forces in fine fettle
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
The hidden costs of self-signed SSL certificates
Exploring the true TCO for self-signed SSL certificates, including a side-by-side comparison of a self-signed architecture versus working with a third-party SSL vendor.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.