Feeds

EA kills Medal of Honour arms deal

Charitable promo shot down

Choosing a cloud hosting partner with confidence

EA has ceased the promotion of its charity fundraiser 'Project Honor', after public outcry over its decision to advocate the sale of actual weapons featured in the game Medal of Honour. All for a good cause, you understand, right?

The publisher joined forces with a number of weapons manufacturers this year for the launch of Project Honor, an initiative intended to "benefit the families of fallen special operations warriors".

Various "esteemed" arms makers not only had their weaponry featured in the game, but agreed to produce exclusive Medal of Honour-themed merchandise, with all proceeds from sales heading to various war-related charities.

Beyond the gaming community, voices were inevitably raised questioning the morals of a producer of violent videogames teaming up to flog branded armament maker merchandise to the very people that play them.

Following numerous complaints, EA has removed all links and advertising regarding Project Honor from the game's website, which had last week promoted the sale of a 'Voodoo Hawk' tomahawk.

Medal of Honour - Voodoo Hawk promotion

Despite understanding concerns, the publisher continued to defend its charitable project.

"We've been working with those partners because we wanted to be authentic, and we wanted to give back to the communities." said EA's Greg Goodrich in an interview with Eurogamer.

"Every one of those partners, none of them paid a dime for product placement – all the money generated went to Project Honor."

The executive producer went on to claim the publisher's videogames were experiences rather than teaching tools and insisted there was no connection between violent videogames and real-life outbursts.

"If I played Need for Speed, and I'm handed the key to a Porsche, does that make me want to get in it and drive like a maniac and run people over? No."

Earlier this year, studies showed gamers who play shooting games have improved accuracy when firing a weapon in real life. Hmmm. ®

Security for virtualized datacentres

Whitepapers

A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.