Feeds

Google shifts more of Postini into Apps platform

Last stages of assimilation

The Essential Guide to IT Transformation

The days of there being such a thing as a Postini reseller are numbered, as Google has announced yet more integration of the email and archiving group into the Chocolate Factory's Apps package.

In a blog posting, Google said that Postini Google Message Security (GMS) and Google Message Discovery (GMD) customers will "gradually transition" onto the Apps platform later next year. Google has already shifted functions, like email archiving and discovery, into the Google Apps Vault and now the process will continue.

As from today, Google is beginning with new email routing features designed to make it easier for Apps users to set up and support generic email addresses like sales@ or support@. Such emails can now be rerouted automatically in Google Apps without complicated rules changes.

Google told El Reg that for resellers the payments structures (including revenue and profit margins) will remain the same, so there won't be any change that could mean immediate reconfiguration of sales portals.

"We will communicate additional details about the transition to our customers in the coming months," said Adam Dawes, product manager at Google Apps in a blog posting. "We are also developing tools and resources that will assist with the transition. After the migration, if customers are interested in exploring other Google Apps capabilities such Gmail and Google Docs, they'll be well positioned to do so."

And there's the rub. Postini is now pretty much absorbed into Google Apps, a process that started almost immediately after the Chocolate Factory bought it five years ago for $635m.

Google scheduled a conference call (since delayed) with resellers about this for Monday with "extremely urgent" and "Future of Postini" in the subject line – while it would have been more accurate to say "Postini has no future, we are all Google Apps now." ®

The Essential Guide to IT Transformation

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Microsoft says 'weird things' can happen during Windows Server 2003 migrations
Fix coming for bug that makes Kerberos croak when you run two domain controllers
Cisco says network virtualisation won't pay off everywhere
Another sign of strain in the Borg/VMware relationship?
VVOL update: Are any vendors NOT leaping into bed with VMware?
It's not yet been released but everyone thinks it's the dog's danglies
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.