Tesco helps high flyers avoid actual shops
Bored airport punters can pluck fruit from 'virtual fridges' for delivery
UK grocery giant Tesco has devised a new way to ensure people don't actually have to enter its many stores – by setting up a glowing virtual shop slab at the airport.
Customers making their way through London Gatwick's Airport can now distract themselves from bickering and boozy fellow passengers when flights are delayed by doing a spot of grocery shopping at a virtual kiosk. The goods can be delivered to their homes upon their return.
Tesco reckons the experience in the airport's North Terminal will combine actually browsing with the convenience of online shopping. (The main reason to actually go shopping these days is to try to ensure that the food that gets delivered isn't just about to go off, but Tesco didn't mention anything about virtually squeezing fruit or virtually smelling meat.)
To use the virtual shopping pillar, customers will whip out their smartphones and scan the barcodes of their products into their online baskets, then book a delivery slot and checkout. In other words, it's precisely like shopping online, except you'll be able to look like you're from the future as you wave your phone over the bright and shiny pictures.
Tesco has already dabbled in virtual shopping in South Korea, which allowed commuters to shop with their phones from billboards in subways and bus stops. ®
What could possibly go wrong?
"Please deliver this in two weeks time as I'm off on holiday and my house will be empty until then."
Not sure I want everyone in Departures seeing which brand of toilet paper or fungal cream I want to order, or wondering why I need 8 cans of squirty cream, 2 large cucumbers and a head scarf.
i dont get it
That looks like a giant plastic website.
we already have phones and computers for looking at websites
Ironically the woman in the pic seems to be using a phone to look at the thing.
Why dosent she just go to the bar get a pint of lager and do the shopping from there on her phone?
If the virtual shop is airside, will your shopping be supplied tax-free?
WTF am I supposed to do with two four packs of yoghurt that go out of date tomorrow?
funnel yoghurt into balloon and slap local tesco manager on head with it till it bursts.