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Apple: Samsung was in 'crisis' over our iPhone awesomeness

'As if!' say the South Koreans

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Apple has told a court that its iPhone put Samsung into a right tizzy and that's why the South Korean giant had to go and copy all its stuff.

The fruity firm trotted out an internal Samsung document that likened the features of the iPhone to "Heaven and Earth" and revealed Samsung staff were suffering a "crisis in design" over it, Reuters reported.

But Samsung pooh-poohed the idea that the iPhone had the whole company crapping itself. Strategy chief Justin Denison said the language of the document was hyperbole and it sounded like senior execs were just trying to jazz employees up and get them motivated.

On the first day of the second week of the tech titans' ongoing patent trial, Apple also produced a designer who had examined the iDevices and Samsung gadgets. Peter Bressler – a college professor with design experience and around 70 patents of his own – was brought out yesterday by Apple to support the theory that Samsung designers had copied some of the iPhone's features.

Samsung's lawyer, Charles Verhoeven, bogged Bressler down in the details, focusing on design features as small as the curvature of corners and encircling bezels and producing loads of visuals and real phones to prove his point.

"The overall impression that the ordinary observer would have of that design, is that they're substantially the same," Bressler said eventually.

"I do not believe they should be investigating teeny little details, one at a time."

Samsung's defence is more or less that all phones and tablets borrow from each other and it's keen to point out the differences between its Galaxy range and Apple's iDevices, no matter how small.

The trial continues in California today. ®

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Uh-huh

So Samsung, a chaebol that makes ships, aircraft and electronics, and has construction and banking branches, was "in crisis" over a phone? I think Apple needs to stop believing its own hype ...

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truthfully

does anyone give a fruit?

I'm a droid user, but some of my best friends are apple users. We marvel at each others device and see the merits in both. Apple users buy apple products and other tech heads but android.

All the great phones have a rectangular touch screen and have a variety of apps installed. Maybe the fandroids and the fanbois should unite and tell the manufacturers to quit this cock measuring contest as both players indeed have a penis that is about the same size.

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Re: truthfully

Yup, this is what annoys me, the sheer greed behind it all. Apple have, from their successful execution of ideas which were really all already out there, accrued a pile of cash large enough to ski down.

But is that enough? No, they want to be the only child in the schoolyard which is allowed to play with the toys.

I know that this is the corporate world where greed is institutionally encouraged, but really it's sickening to watch, especially from a company which purports to 'think differently'. Doesn't look too different from where I'm sitting.

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