Feeds

CloudFlare condenses in Australia

Claims bandwidth prices are causing data drain

Application security programs and practises

San Francisco-based content delivery network aspirant CloudFlare has rolled out a data centre in Sydney as part of the first phase of a global rollout.

CloudFlare CEO and co-founder Matthew Prince told The Register that Australia was selected due to demand from its customer base, despite the prohibitively high bandwidth costs of the market.

“If we are able to further reduce our bandwidth pricing in the region then we will make additional investment to further improve CloudFlare Australian service,” he said.

The company has negotiated with a number of suppliers locally and is using PacNet for transit and using both Equinix and PIPE's peering exchanges. Prince said that CloudFlare is using Telstra elsewhere in Asia and is currently negotiating terms to directly connect to their network in Australia. Until then, Telstra traffic is delivered by PacNet.

“We have struggled to find bandwidth that was priced at a level that made locating in Australia viable,” the co-founder said.

Prince warned that high bandwidth costs are holding back investment and the expansion by companies like CloudFlare into the Australian market. He claims that that this results in poor local internet performance and causes Australian businesses looking for ways to host their web content to often choose off-shore service providers.

“Australian bandwidth is nearly 30x the cost of bandwidth in North America and Europe and more than 3x the cost of bandwidth throughout the rest of Asia. Regions with a dominant incumbent provider tend to have significant price inflation,” he said.

CloudFlare is in the process of ramping up its global network adding nine new data centers and doubling the size of its existing facility in London. When the rollout is completed it will have 23 global data centers and nearly 70% more network capacity.

Until now traffic from Australia had been served from CloudFlare’s Singapore or Los Angeles facilities. The company said that with the local shift to Sydney , ping times have moved from over 160 milliseconds to now averaging under 40 milliseconds. ®

Eight steps to building an HP BladeSystem

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
SHOCK and AWS: The fall of Amazon's deflationary cloud
Just as Jeff Bezos did to books and CDs, Amazon's rivals are now doing to it
Amazon Reveals One Weird Trick: A Loss On Almost $20bn In Sales
Investors really hate it: Share price plunge as growth SLOWS in key AWS division
US judge: YES, cops or feds so can slurp an ENTIRE Gmail account
Crooks don't have folders labelled 'drug records', opines NY beak
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Manic malware Mayhem spreads through Linux, FreeBSD web servers
And how Google could cripple infection rate in a second
BlackBerry: Toss the server, mate... BES is in the CLOUD now
BlackBerry Enterprise Services takes aim at SMEs - but there's a catch
The triumph of VVOL: Everyone's jumping into bed with VMware
'Bandwagon'? Yes, we're on it and so what, say big dogs
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.