Feeds

Google plucks Gmail app maker Sparrow from the sky

You are the wind beneath my wi... Arrgh!

A new approach to endpoint data protection

Google has bought email application maker Sparrow for an undisclosed sum.

The Paris-based startup confirmed on Friday that it had been acquired by the advertising and search giant.

Sparrow said in a statement announcing the buyout:

We care a lot about how people communicate, and we did our best to provide you with the most intuitive and pleasurable mailing experience.

Now we're joining the Gmail team to accomplish a bigger vision — one that we think we can better achieve with Google.

The company said it would continue to make its software available to its users despite its new daddy being Google. But, it also noted that Sparrow would - within weeks - be subjected to same Ts&Cs as the rest of the Google family.

Sparrow makes an email app client specifically to run Gmail on Apple's iPhone handsets, which the outfit said it would continue to support. Its product page on the App Store notes: "As the team works on new projects, there will be no new features released for the Sparrow apps, other than minor maintenance and bug fixes."

Inevitably, some Sparrow punters expressed their disappointment at the acquisition.

"Sold out to Google - way to screw all your loyal customers," said one happy subscriber on Apple's Mac App Store. ®

7 Elements of Radically Simple OS Migration

More from The Register

next story
PEAK LANDFILL: Why tablet gloom is good news for Windows users
Sinofsky's hybrid strategy looks dafter than ever
Leaked Windows Phone 8.1 Update specs tease details of Nokia's next mobes
New screen sizes, dual SIMs, voice over LTE, and more
Fiendishly complex password app extension ships for iOS 8
Just slip it in, won't hurt a bit, 1Password makers urge devs
Mozilla keeps its Beard, hopes anti-gay marriage troubles are now over
Plenty on new CEO's todo list – starting with Firefox's slipping grasp
Apple: We'll unleash OS X Yosemite beta on the MASSES on 24 July
Starting today, regular fanbois will be guinea pigs, it tells Reg
Another day, another Firefox: Version 31 is upon us ALREADY
Web devs, Mozilla really wants you to like this one
Secure microkernel that uses maths to be 'bug free' goes open source
Hacker-repelling, drone-protecting code will soon be yours to tweak as you see fit
Cloudy CoreOS Linux distro declares itself production-ready
Lightweight, container-happy Linux gets first Stable release
prev story

Whitepapers

7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?