Feeds

Intel invests millions in social computing research center

Looking to avoid the curse of Xerox PARC

Secure remote control for conventional and virtual desktops

At Intel Labs' annual outing, Chipzilla has announced it is investing millions in a new social research center and explained how it plans to avoid the mistakes of researchers in the past.

The new Intel Science Technology Center is a $15m program funding five years of research into social and anthropological research into how people use technology. Rather than focus on how hardware and software are used, the new center will be looking at how human wetware interacts with the resulting data.

Intel has upped its R&D spending in such academic sectors to over $100m in recent years, and CTO Justin Rattner said the company had come a long way from the early days when Gordon Moore would personally have to review and sign off on any research funding. But making big investments upfront, Intel could fund full-time research places and reap the rewards he said.

Chipzilla is looking to avoid the mistakes Xerox made with its vaunted Palo Alto Research Center, which invented much of the backbone of modern computing, including Ethernet, the GUI, the mouse, and laser printing, but almost none of those inventions were taken to market by Xerox, which lost out by concentrating on its existing business.

A youthful Steve Jobs famously brokered a million dollar deal to tour PARC and harvest its secrets for Apple's early lines, something that provoked resignation threats from PARC directors, and Microsoft then stole was inspired by the same technology. Bob Metcalfe took Ethernet public with 3Com and changed the world. But Xerox reaped none of the benefits of its research because it didn’t get the difference between invention and innovation Rattner said.

"We're very conscious of this at Intel Labs and have spent considerable time ways to break those barriers and avoid what we call the valley of death for products in the labs that never make it to product," he explained. ®

Bootnote

Rattner also caused a frisson of excitement with the mention that the start of sessions would be signaled with the "Intel bong." This turned out to be a reference to the advertising music it has used, rather than some of California's finest medicinal herbs.

New hybrid storage solutions

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Apple Pay is a tidy payday for Apple with 0.15% cut, sources say
Cupertino slurps 15 cents from every $100 purchase
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Forget silly privacy worries - help biometrics firms make MILLIONS
Beancounter reckons dabs-scanning tech is the next big moneypit
Microsoft's Office Delve wants work to be more like being on Facebook
Office Graph, social features for Office 365 going public
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.