Feeds

Google unwraps cloudy personnel/fleet tracking via Droid

Makes wind turbines work better too, seemingly. Bonus

3 Big data security analytics techniques

Google wants to track your staff, and let you know where they are as well as what they're supposed to be doing, with a cloudy dispatch system called Google Maps Coordinate

All the employees need is an Android app which will show them the list of outstanding jobs, and let them opt out of the real-time tracking when they're having lunch or just don't want to be found, but the rest of the time the Google cloud will tell them where they should be going and what to do when they get there.

Google's latest offering isn't free, it'll set you back $15 per person per month until September when the Chocolate Factory will be deciding just how much companies are prepared to pay for the kind of tracking which has previously been restricted to taxi companies and truckers, with the additional ability to allocate and manage jobs.

There's a video for the hard of thinking, showing how Google Maps Coordinate can help keep wind turbines running efficiently:

The integration with Google Maps will attract many people, and the lack of up-front investment will encourage dabbling by companies who've hitherto relied on employee's integrity (and the occasional phone call) to keep them working when out of the office. The software needs Android 2.3 (or better) so could be cheaply deployed, and while the job list might not be tailored one can envision many industries in which a basic text field with "accept" and "reject" buttons would be more than adequate.

The service won't have advertising: even Google won't charge one $15 a month and then push ads, but the data captured could well end up being used for targeting, and we wouldn't put it past the Googleplex to expect all participants to be signed up to Google+. We also don't know if/when it's going to spread outside the USA, we're waiting to hear from the chocolate-factory-central. The cloudy nature should lend itself to international expansion, but Google might decide to step cautiously until the end of 2012 at least.

It's hard to cast judgement until we know how reliable, and usable, the system is, not to mention how much Google eventually decides to charge for it, but it should certainly push existing suppliers into innovation if they're not going to be steamrollered by a product which is good enough for most of their customers.

SANS - Survey on application security programs

More from The Register

next story
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Dropbox defends fantastically badly timed Condoleezza Rice appointment
'Nothing is going to change with Dr. Rice's appointment,' file sharer promises
Bored with trading oil and gold? Why not flog some CLOUD servers?
Chicago Mercantile Exchange plans cloud spot exchange
Just what could be inside Dropbox's new 'Home For Life'?
Biz apps, messaging, photos, email, more storage – sorry, did you think there would be cake?
IT bods: How long does it take YOU to train up on new tech?
I'll leave my arrays to do the hard work, if you don't mind
Amazon reveals its Google-killing 'R3' server instances
A mega-memory instance that never forgets
Cisco reps flog Whiptail's Invicta arrays against EMC and Pure
Storage reseller report reveals who's selling what
prev story

Whitepapers

Designing a defence for mobile apps
In this whitepaper learn the various considerations for defending mobile applications; from the mobile application architecture itself to the myriad testing technologies needed to properly assess mobile applications risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.