Feeds

Apple iPad sales drop by DOUBLE DIGITS in Europe

SHOCK, HORROR: tablet heavyweight downed in April

Providing a secure and efficient Helpdesk

Apple fondleslab sales tumbled after the buying frenzy around its third generation iPad died down, Context numbers reveal.

Stats from the bean-counter, which tracks distributor shipments, show that the total number of iPads flogged dropped 22 per cent in April across Western Europe compared to the previous month.

Broken down, the second- and third-generation slabs fell 15 per cent and 25 per cent respectively.

But fanbois fear not: the turn in fortunes is likely only a temporary blip after the launch of the iPad 3, according to Context enterprise analyst Senthuran Premakumar.

"iPad sales in March grew 134 per cent compared to February and that was down to the launch of iPad 3," he told The Channel.

Apple exited April owning more than half (52 per cent) of the tablet market but Samsung is steadily building its power base - it held a 28 per cent share in the month compared to ten per cent in April 2011.

Premakumar said the rise of Samsung has been more marked since the autumn, "predominantly driven by the Galaxy Note whose sales through distribution has increased by over twenty times between October and April".

Back in October Samsung sold 3,519 Notes but this had soared to 73,390 by April, accounting for 75 per cent of Samsung's total tablet sales.

Readers may dispute that the Note is a fondleslab but Context categorises any device with a five inch screen size or larger as a tablet. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
The 'fun-nification' of computer education – good idea?
Compulsory code schools, luvvies love it, but what about Maths and Physics?
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Lords take revenge on REVENGE PORN publishers
Jilted Johns and Jennies with busy fingers face two years inside
Yes, yes, Steve Jobs. Look what I'VE done for you lately – Tim Cook
New iPhone biz baron points to Apple's (his) greatest successes
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
Edward who? GCHQ boss dodges Snowden topic during last speech
UK spies would rather 'walk' than do 'mass surveillance'
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.