Feeds

World+Dog as likely to view vids on PC as TV

But viewing figures down

Internet Security Threat Report 2014

Folks, you're as likely to watch video content on your computer as your TV, if stats collated by asking tens of thousands of web-surfing consumers around the world is anything to go by.

Nielsen, a US market research firm, asked 28,000 or so people in 56 countries how often they watch video content on a computer, on a TV or on a mobile device. It asked online through those little 'help us improve our website' surveys.

The figures for computers and TVs are remarkably similar, give or take a percentage point. More folk watch video on TV at least once a day that those who do so on a computer, but for more frequent viewing the roles are reversed.

Nielsen video stats

Source: Nielsen

In all, 84 per cent said they watched video on a computer a least once a month. Some 83 per cent said they did so on a TV.

Two years ago, the figures were 86 per cent and 90 per cent, respectively. The implication is clear: fewer folk are watching video on these devices, particularly on TVs.

Are they viewing elsewhere? Just over half of those who watch video on a mobile device do so at least once a month, 28 per cent a least once a day. Those figures rise, respectively, to 74 per cent and 38 per cent if you zero in on people in Asia-Pacific. The figures are much the same for folk in the Middle East and Africa, Nielsen said.

Even so, almost a quarter haven't watched video on a mobile device in the past 30 days. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Chipmaker FTDI bricking counterfeit kit
USB-serial imitators whacked by driver update
Xperia Z3: Crikey, Sony – ANOTHER flagship phondleslab?
The Fourth Amendment... and it IS better
DOUBLE BONK: Testy fanbois catch Apple Pay picking pockets
Users wail as tapcash transactions are duplicated
Microsoft to enter the STRUGGLE of the HUMAN WRIST
It's not just a thumb war, it's total digit war
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.