Feeds

O2 to serve up free Wi-Fi to coffee chain

Won't Costa penny, arf, arf

HP ProLiant Gen8: Integrated lifecycle automation

O2 is to equip the Costa chain of coffee shops with free Wi-Fi.

But the cellco said the service, which is gratis no matter what mobile operator you use, is limited to 30 minutes' access.

Costa said that's typically how much time punters spend over their lattes and and pain aux raisins, but folk who want to surf for longer can get free unlimited access if they sign up for Costa's Coffee Club, the chain's free-to-join collect-points-for-free-drinks loyalty scheme.

Costa coffee maker

O2 didn't say how many of Costa's 1300 shops will get its hotspots. The roll-out has started in London, and will continue through 2012, but O2 and Costa would only say the partnership will benefit "many" customers.

O2 is pushing its high-street Wi-Fi landgrab aggressively. In March, it said it was equipping 1600 O'Neill's, Nicholson's, All Bar One, Brown's, Harvester and Toby Carver eateries and boozers with free wireless internet access.

Last month, O2 displaced BSkyB-owned The Cloud from 1200 McDonalds fast-food joints. ®

The Power of One Infographic

More from The Register

next story
Google Nest, ARM, Samsung pull out Thread to strangle ZigBee
But there's a flaw in Google's IP-based IoT system
Want to beat Verizon's slow Netflix? Get a VPN
Exec finds stream speed climbs when smuggled out
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
'Two-speed internet' storm turns FCC.gov into zero-speed website
Deadline for comments on net neutrality shake-up extended to Friday
NBN Co execs: No FTTN product until 2015
Faster? Not yet. Cheaper? No data
Oh girl, you jus' didn't: Level 3 slaps Verizon in Netflix throttle blowup
Just hook us up to more 10Gbps ports, backbone biz yells in tit-for-tat spat
UN to Five Eyes nations: Your mass surveillance is breaking the law
And Navi Pillay calls for Snowden to be protected
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Mobile application security vulnerability report
The alarming realities regarding the sheer number of applications vulnerable to attack, and the most common and easily addressable vulnerability errors.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.