Feeds

Half of UK smart TV owners don't know what the 'smart' bit is for

Bought to be up-to-date, not to connect to interweb

SANS - Survey on application security programs

More bad news for TV makers and smart-telly fans: only a third of Brits planning to buy a smart TV are doing so to make use of its internet connectivity.

It gets worse: only half (53 per cent) of smart-telly owners know what the 'smart' but is actually for.

Still, some who don't have manager to connect their smart sets to the internet. Only a quarter of smart TV owners have yet to do so.

No wonder BBC bosses have complained in the past that smart TVs aren't easy enough to use.

YouGov relies on data from a panel of 350,000 folk in the UK - though it didn't say how many of them had said they own, or plan to buy, a smart TV.

We're not entirely surprised by the results. If you're buying a new TV, internet connectivity will only be one factor among several, screen size and picture quality among them.

You're not, after all, going to buy a crap TV just because it can connect to the internet.

Indeed, YouGov's numbers show that picture quality is important to 96 per cent of smart-telly owners and size matters to 93 per cent of them. Next on the list is sound quality, a key criterion for 89 per cent.

Folk who own a smart TV may not all know what it's for, but some are making use of the feature. Just over one in three (35%) of them say they now spend more time watching content provided by catch-up and on-demand services, such as BBC’s iPlayer and Amazon's Lovefilm, than they do watching broadcast TV. ®

SANS - Survey on application security programs

More from The Register

next story
Samsung Galaxy S5 fingerprint scanner hacked in just 4 DAYS
Sammy's newbie cooked slower than iPhone, also costs more to build
Leaked pics show EMBIGGENED iPhone 6 screen
Fat-fingered fanbois rejoice over Chinternet snaps
Oh no, Joe: WinPhone users already griping over 8.1 mega-update
Hang on. Which bit of Developer Preview don't you understand?
Microsoft lobs pre-release Windows Phone 8.1 at devs who dare
App makers can load it before anyone else, but if they do they're stuck with it
Rounded corners? Pah! Amazon's '3D phone has eye-tracking tech'
Now THAT'S what we call a proper new feature
Feast your PUNY eyes on highest resolution phone display EVER
Too much pixel dust for your strained eyeballs to handle
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
US mobile firms cave on kill switch, agree to install anti-theft code
Slow and kludgy rollout will protect corporate profits
Sony battery recall as VAIO goes out with a bang, not a whimper
The perils of having Panasonic as a partner
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.