Feeds

Pew study finds one in five Americans still won't go online

Luddite fringe exposed as internet use plateaus

Boost IT visibility and business value

A hardcore 20 per cent of Americans ain't using the internet and don’t want to neither, according to the latest survey data from the Pew Internet and American Life project.

The survey data showed that since 1995 internet use in the US had grown from around 10 per cent to just over 78 per cent in August of last year. The rate of internet use hasn't changed much in the last few years, indicating that the market has reached maturity, but there's still a group of neo-luddites who see the whole thing as pointless.

Pew internet users

The stubborn hardcore of Luddites looks to be a permanent feature

Of the one in five who won't hook up to the interwebs, nearly half say they aren't interested because they don’t see the internet as relevant to them. One in ten say it's too expensive. Meanwhile 2 per cent can't physically use a computer and 6 per cent live in an area where access - any access - is unavailable.

Pew identified the most likely people to stay offline as being people without a high school diploma, people earning under $30,000, senior citizens and respondents for whom English wasn't their primary language. Interestingly, the same demographic features typify groups who do use the internet, but primarily with their mobile phone, rather than with a computer.

Overall the study showed 88 per cent of Americans owned a mobile phone, with 56 per cent owning a laptop and 19 per cent owning an e-book reader and/or a tablet system. On the tablet front the young were likely to be early adopters, but not as likely as the 30-40 age group, who presumably have the money as well as the inclination to splash out on Apple's latest fondleslab. ®

Boost IT visibility and business value

More from The Register

next story
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
Speak your brains on SIGNAL-FREE mobile comms
Readers chat to the pair who flog the tech
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.