CAPITALISM without PROFITS - Welcome to the Instagram Era!
Let's put Fraud Laws on the scrapheap - where they belong
¡Bong! Doubters, shut your mouths now - and nail them shut. Two great pieces of news from the US have validated Silicon Roundabout as the pulsating heart of a new British economy. And a whole new way of doing capitalism.
Firstly, Facebook bought Instagram for $1bn. Instagram sounds like a coke dealer who turns up very quickly indeed - but it's actually an amazing invention. It makes your iPhone photos look like they've been flushed down the crapper, then reprinted on old Polaroid film. - technically I'm told it's a "Photoshop filter". All the usual industrial-era cynics came out of the woodwork to complain Instagram has made no profit.
AS IF THAT'S A BAD THING!
But that's the point.
Instagram has created $1bn of value and all without traditional revenue. Or any kind of revenue.
Instagram's secret is that it didn't waste investors money on old school R&D. None at all, in fact. I despair when I see how much R&D is thrown at old-world physical stuff like graphene. Talk about re-inventing the wheel!
At Bong Ventures, I've turned down several graphene pitches from hopeful startups recently. All of them claim to have made some kind of breakthrough - but not one of them had a compelling social media angle. None of them had a clue about Open Data, either. And frankly, the skill set of these people is all wrong for the 21st Century economy we're trying to nurture here in Shoreditch. Physicists, chemists - would you want to take one of these guys into a Co-working Event Space, like The Cube or The Trampery? Totally the wrong vibe.
The second piece of news is that Obama Barack proved that he Gets It. The President knows that the future of the US economy lies in flipping profit-free internet startups like Instagram, and has just given my pals on the Sand Hill Road a huge lift. The JOBS act [text] removes a lot of the paperwork that entrepreneurs and their mentors and investors need to do to take a startup public. Basically, we - that is, the investors - don't have to tell you anything. You just give us money.
This is what a Trust Economy looks like - and you have to trust us.
The Bong has been pushing real hard for crowdfunding enterpreneurs - like my pal Jeff Lynn of Seedrs - to be relieved of similar obligations in the UK. And I think people are starting to listen.
We can't have a dynamic, competitive, self-regulating Trust Economy if 20th Century fraud regulation is holding us back.
Some of these ideas are sketched out in an amazing new book by my pal Rahul Sativa. [Full disclosure: I took part in brainstorming and imagineering some of the concepts in this, along with my pal Nick Taleb, the Black Swan guy.]
Like Obama, Rahul Gets It too. He's the driving force behind the scenes in making Britain the most attractive destination for post-profit social enterprises. Like me he has helped transform the area from low-profit manufacturing to heavily-leveraged new media - exactly the tonic UK plc needs. I don't want to mention the Dalai Lama too much here - but Rahul, like His Holiness, knows that profits are what has been holding capitalism back.
I'll share some more insights with you from the book next week.
Bong Out. ®
Steve Bong is the founder of Bong Ventures, an early stage investor and incubator focussing on innovative new technology startups based in Shoreditch, London. He enjoys parties, foreign travel, Open Data, and draws his inspiration from Ayn Rand and the His Holiness the 14th Dalai Lama.
You can follow him on Twitter at @bongventures.
It shows how bad things are ...
... I had to read it twice to make sure it wasn't serious.
...I was holding out hope that because the rest of the article was humor, that 'Seedrs' was some kind of spoof on absurd, formulaic, self-consciously trendy startup names.
I mean, really, 'Seedrs'? REALLY? For Christ's sake, people, come up with a new trope! Removing the last vowel from a given word is the 'tramp stamp' tattoo of startups - it was kinda cool the first time, but only because the girl was hot, and even so it was kind of disturbing. But when everyone's got it? It just makes you look idiotic!
I mean, imagine if famous people had done this. We wouldn't have Jesus - we'd just have Jess. And nobody's going to worship Jess. It's too normal.
Hitlr makes a stupid name for a dictator. David Camern looks silly for a milquetoast would-be-dictator.
And what if real companies did this? Microsft? Oracl? Sn? You see how absurd this all is?
They say that Hollywood is out of ideas, but seriously - is this calculated? Is it just impossible to get funding for your startp unless you have a stupid fucking name?
"OK, gentlemen, it looks like it's down to MP Parallel Systems and Blumpr. Thoughts?"
"Well, I think it's obvious. Blumpr has no product and no revenue, but they obviously "get it". Who the hell are these Parallel Systems guys anyway? Tell them to come back when they know something about business."
...or is it just a profound, crippling lack of imagination, the same kind that leads people to name their children things like "Kandi" and "Jaden"? But those people aren't trying to sell their kids for a billion fucking dollars!
At least Instagram has an interesting, novel, descriptive name. Maybe that's what makes them valuable. My product: Startup names that don't make you look like a fucking 12-year-old.
I mean, really - isn't it enough that we had to suffr through a bunch of whiney-ass pop rock bands that glommed on to this even before the silicon valley tweens did? Staind! Haha! I get it! Hey, nobody buys your albums anymore, maybe you can reinvent yourselves and give away an app that lets you share specially modified photos of your eyeballs! Or something! It really doesn't matter!
Thanks. I'll be here all week - mainly because my neck snapped back so hard when I read 'Seedrs' that I can't feel anything below my waist. Seriously, I can't. And I'll never be cured, probably because nobody will give funding to medical startups since they aren't called stuff like 'Bootr'. You know I invented some stupid '*r' names once, trying to make them as stupid as possible, and half of them were actual companies?
Oh my god, the pain! I can feel my legs again! The ranting worked! Excuse me - I'm going to drag my ass upstairs and drink a gallon of windshield washer fluid. It's good to -20c.
We are *so* heading for another dot com bust.
Good fucking riddance I say.