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Aus apps take on Chinese handsets

Smart Trans gets appy with Digitone

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Australian mobile software developer SmartTrans has secured a break through deal in China in an agreement with Beijing Digitone Telecom.

Under the deal Smart Trans will load its MyLife software on all Android Smartphones sold by Digitone’s retailer D.Phone with an initial 1,000,000 unit run. D.Phone, the country’s largest mobile chain, distributes from approximately 2,000 stores.

The deal is extendable beyond the initial amount subject to SmartTrans’ authorization. According to D.Phone, up to 55% of the seven million phones that it sells each year are smartphones.

The MyLife software allows users to receive lottery tickets using the V1 mobile telephone lottery application as well as purchase games, applications, mobile phone themes and ringtones using an integrated online payment system built by SmartTrans.

Using the SmartTrans billing platform, mobile customers can transact via mobile or online on a range of services.

SmartTrans’ Chairman John Forsyth said “the partnership will enhance the service and value provided by D.Phone to its customers and exposes SmartTrans’ software and brand to a large customer base. This will provide a reliable path to market for SmartTrans through a highly respected brand.”

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