Feeds

Halfbrick links with GetJar

Fruit Ninjas get virtual dosh

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

Australian gaming developer Halfbrick is working on strategies to monetize its hit games such as Fruit Ninja with indie app store GetJar.

The gaming house will be developing virtual currency integration in its games with GetJar’s Gold Virtual Currency programme.

GetJar Gold is backed entirely by advertising spend rather than consumer real world dollar spend. Under the programme consumers are rewarded for their loyalty by receiving Gold Coins that they can then spend on premium apps and in-app purchases of their choice.

“We’ve been working with GetJar on the initial phase of GetJar Gold and will continue to work with them on the Virtual Currency integration so we can offer our customers a choice on how they want to pay,” said Shainiel Deo, CEO of Halfbrick.

Deo claims that it is a good alternative to monetizing Halfbrick’s premium games. The program is gaining traction with developers who are interested in getting a global reach and provide an alternative payment method.

The GetJar Gold Virtual Currency took on one million users in one month of operation.

Top 5 reasons to deploy VMware with Tegile

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Simplify SSL certificate management across the enterprise
Simple steps to take control of SSL across the enterprise, and recommendations for a management platform for full visibility and single-point of control for these Certificates.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.