Feeds

Lawyers of Mordor menace Hobbit boozer

Gandalf moves to protect Southampton pub

5 things you didn’t know about cloud backup

Brit thesp Sir Ian McKellen has joined the campaign to protect Southampton boozer The Hobbit from the forces of darkness - Californian attack lawyers who claim the pub has infringed their client's trademark.

The BBC explains that the Saul Zaentz Company (SZC) has dispatched a missive to the Portswood hostelry pointing out it has "exclusive worldwide rights to motion picture, merchandising, stage and other rights in certain literary works of JRR Tolkien including The Lord of the Rings and The Hobbit".

The pub – which has traded as The Hobbit for 20 years – must now rebrand, desist in serving "Frodo" and "Gandalf" cocktails, and remove Lord of the Rings actor Elijah Wood's handsome mug from its loyalty card.

Landlady Stella Mary Roberts said: "We were absolutely stunned. It was completely unexpected; we never intended to infringe anyone's copyright. Are we doing any harm? I don't think so. We're bringing people to the books and the stories who haven't heard of JRR Tolkien."

She added: "We don't have the financial resources to fight it – I can't fight Hollywood."

Roberts won't have to face Tinsel Town's attack alone, however. Locals have mobilised to fight back via the obligatory Facebook campaign, and Gandalf weighed into the fray yesterday when Ian McKellen took time from shooting The Hobbit in New Zealand to protest SZC's "unnecessary pettiness".

McKellen, whose roles outside the cinema include that of leaseholder of historic London pub The Grapes, promises to visit The Hobbit in person "once filming is over in July". ®

Bootnote

Thanks to reader Stephen Phillips for the tip-off.

5 things you didn’t know about cloud backup

Whitepapers

7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?