Feeds

Commbank bakes Kaching into NetBank

Apps encourage download and use of wireless payments app

Boost IT visibility and business value

Weeks after using free beer and food to promote its Kaching wireless payments app, the Commonwealth Bank has baked it into its iOS banking app.

Kaching allows peer-to-peer payments between users, in some cases mediated by Facebook. The Commonwealth Bank says it has been downloaded 110,00 times, but is cagey about how many of those who have downloaded the app are actually using it. When The Register spotted cash and food giveaways at cricket matches we asked the Bank about the downloader-to-user ratio, but the Bank dodged the question.

The Bank has now updated its NetBank iOS app so that it includes a new button that encourages users to download the Kaching app. Once installed, the button launches Kaching.

NetBank has more than five million customers, making the inclusion of Kaching in its iOS incarnation a potentially very powerful marketing tool. ®

Boost IT visibility and business value

More from The Register

next story
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Speak your brains on SIGNAL-FREE mobile comms firm here
Is goTenna tech a goer? Time to grill CEO, CTO
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.