Feeds

Price-comparison site: OCZ reviews 'questionable'

Trip Advisor revisited?

HP ProLiant Gen8: Integrated lifecycle automation

Austrian price comparison site Geizhals has flagged up reviews of OCZ's flash products on its site as suspicious.

Geizhals said there had been a sudden positive spike in the reviews of OCZ's flash products. Geizhals manager Yannikos Marinos told Heise Online (German, auto-translated to English) that 55 products had been given 56 questionable ratings. These reviews, according to Marinos, came from a single IP address, with the host name assigned to ocztechnology.com.

There's more: Geizhals said that on 21 February, one of its site visitors appeared to have reviewed 249 items in just one hour. Ninety-five OCZ SSDs were given top ratings, while 154 products from other suppliers were given poor ratings, Marinos said. Geizhals said it is investigating other questionable rating activity in October 2011 and other dates in February this year, in which 30 to 40 OCZ products were favoured.

Several other local tech news sites – including internetworld.de, PCWelt.de and PCtreiber – have reported on the issue.

Joost van Leeuwen, OCZ's EMEA director of marketing and PR, provided El Reg with a statement about this:

We want to thank Geizhals for bringing this important issue to our attention. OCZ strongly believes and values the honest and objective opinions of all users, no matter if positive or negative, and fully supports Geizhals in rectifying and removing all potentially “affected” reviews.

Furthermore OCZ is immediately conducting our own internal investigation to address this and determine if and how this was possible, and will take all necessary actions to resolve this issue. We greatly value our customers and their product satisfaction is our highest priority.

Review sites with no proper reviewer validation are open to abuse. Online backup service supplier Carbonite was in a similarly sticky position with a reviews site back in 2009. Carbonite's CEO later ascribed the problem to two overenthusiastic staff members and said it had since changed its policies.

Back here in the UK, disgruntled OCZ customer Dorothy Perry is still waiting for her refund cash five weeks after OCZ promised her the notes. She says: "I gave OCZ all the correct details. They said they sent it on 1 February, but it was returned because they had not put all the details down, and I have not heard since."

OCZ's corporate EMEA office is now sorting this out.

OCZ is growing at a fast pace and its business procedures and activities are under pressure, but it is a pity that a basically good company has these blots on its record. ®

Reducing security risks from open source software

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
SHOCK and AWS: The fall of Amazon's deflationary cloud
Just as Jeff Bezos did to books and CDs, Amazon's rivals are now doing to it
Amazon Reveals One Weird Trick: A Loss On Almost $20bn In Sales
Investors really hate it: Share price plunge as growth SLOWS in key AWS division
US judge: YES, cops or feds so can slurp an ENTIRE Gmail account
Crooks don't have folders labelled 'drug records', opines NY beak
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
BlackBerry: Toss the server, mate... BES is in the CLOUD now
BlackBerry Enterprise Services takes aim at SMEs - but there's a catch
The triumph of VVOL: Everyone's jumping into bed with VMware
'Bandwagon'? Yes, we're on it and so what, say big dogs
Carbon tax repeal won't see data centre operators cut prices
Rackspace says electricity isn't a major cost, Equinix promises 'no levy'
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.