PlayStation Vita price dips below £200
Commerce combat commences
With Sony's PlayStation Vita set to touchdown on UK shelves at midnight, supermarket mogul Asda has become the first outlet to offer the console for less than £200. Let the price wars begin.
While Asda's Vita figure of £197 still places the Vita at a higher price point than full-blown consoles, such as the PS3 and Xbox 360, a ten per cent cut prior to launch is a reassuring sign of things to come.
The Vita was originally pegged to retail at £230 for a Wi-Fi only model, with the 3G version said to cost £50 more.

Amazon highlights its own pre-order charts have gone through the roof, with Sony's handheld dominating orders, where it's priced at £210.
“14 of the top 20 positions in our video games pre-order chart are held by the PlayStation Vita console, games and accessories, which clearly illustrates the level of excitement that we are seeing around the product,” said Liz Hosmer, videogame manager at Amazon.co.uk.
Reg Hardware's full Vita coverage, including a look at all of the best launch titles, will be with you soon. Keep your eyes fixed firmly on the site if you know what's good for you. ®
COMMENTS
Re: £200 is a lot of money
Yep I agree. I had a look at the display in Sainsbury's yesterday evening. I'd like to get one for Uncharted but I'd be looking at £230 for the handheld itself (unless I go to say Asda and pick one up from there), plus another £30 quid for an 8GB memory card, and another £40 for Uncharted 3. That's nearly £300 to play one game!
I think I'll hang on for the inevitable price cut (not sure if that'll be a price cut within a couple of months like the 3DS or a year or so away). I know the hardware is pretty good, and I'm sure the OLED screen isn't that cheap but I think they could have at least bundled in a memory card and maybe one game for £230.
Rob
Oxford Street Shop needs paying for!
They've set up that place opposite Tottenham Court Road tube station just to sell the Vita, so they need to make sure they shift enough units to make sure they pay for that place and those poor sods who took a job there!
When
Its rooted, i'll be interested.
I owe Sony one in the teeth,,,
Re: Re: £200 is a lot of money
above 200 quid, it's a lot of money.
under 200 quid, it's in a fuzzy zone that makes me think i might be tempted...
if only there were more games available at the moment. i think the best plan is going to be to wait until later in the year. at that point there'll be more top-title games out, bugs will be patched, and the price may drop a little further too.
"Keep your eyes fixed firmly on the site..."
"Keep your eyes fixed firmly on the site if you know what's good for you"
I don't know what's good for me but plan to keep my eyes firmly fixed on the site anyway. Do I win £5?
