Cheap Ultrabooks? Not before 2013
Laptop maker moles offer gloomy forecast
Hoping for Ultrabook prices to plummet before you take the plunge? You may have to wait a while. These skinny laptops won't hit the $599-699 (£379-442) band until 2013, notebook manufacturers reckon.
And this glum forecast is shared by component makers , DigiTimes says. They believe that while SSDs in particular are so pricey, as too are come of the custom-made casing parts and thinner display panels that Ultrabooks use, prices are not going to fall significantly in the short term.
The raft of second-generation Ultrabooks expected in Q2, all on the back of Intel's new Ivy Bridge chip platform, will come in at around $799 - rather better than the $999 price point the first generation was pegged at.
However, say the moles, getting the price to that new, lower level will stop vendors making much of a profit on the machines they sell. ®