Analyst: no 7in tablet at iPad 3 launch
Coming later in the year
Apple is going to release a 7in iPad - but not next month when it unwraps the iPad 3.
So says analyst Ezra Gottheil of Technology Business Research, a market watcher. Speaking to Computerworld, he said he believes that Apple has always had the 7in tablet form-factor in mind, despite what Steve Jobs once said.
Jobs, when asked in October 2010, said that a tablet with a seven inch screen was too small, but such concerns don't seem to proved much of a barrier for Amazon's 7in Kindle Fire.
Indeed, Jobs said: "The 7in tablets are 'tweeners', too big to compete with a smartphone and too small to compete with an iPad. We think the current crop of 7in tablets are going to be DOA." Seven-inch tablets have come a way since then.
As Gottheil notes, some folk prefer the smaller, more pocketable size. Apple, he said, "will also charge a premium above other similar-sized tablets, they want to protect that price flank".
Whispers from Asia, heard late last year, also maintained there is a 7in iPad in the works and that it won't be out until Q3, timed to tap into the Christmas market.
The analyst also forecast the debut next month of an iPad 3 case with an integrated keyboard, echoing speculation here and elsewhere based on comments made by CEO Tim Cook that Apple will soon have an offering for folk who want a compact laptop-type device running iOS. ®
Wasn't really wrong was he..
"We think the current crop of 7in tablets are going to be DOA."
Most would have to agree that the current crop *at the time this was said* were exactly that.
7 Inch is pocketable.
Take a DL envelope. Cut one inch off the end, and stick it in your trouser pocket. It fits fine. Likewise most 7" tablets.
I'll keep my 7" Galaxy Tab and my 2" Nokia E51 quite happily thanks :) Light enough to hold for extended time too.
10 inches, nice to sit and use, but too big to pocket. Likewise the iPad.
I have a 7" Samsung Galaxy Tab and I take it with me everywhere as it fits in my pocket. I also have an iPad and cannot be arsed lugging that around under my arm or in a bag. In answer to your question; anyone who has the greater need for the portability will want "this rubbish".
Despite my disdain for some of Apples methods I would buy a 7" iPad in a heartbeat even with a premium price tag. I am fed up of Android's 'idiosyncrasies' and the relatively poorer quality of its apps.
Dead right. Let's face it, Amazon's strategy isn't "sell a 7 inch tablet to get a base for Amazon ecosystem sales" but "sell a tablet considerably cheaper than the iPad to get a base for Amazon ecosystem sales". If they could have done that with a nine or ten inch tablet, they would have done.